Area Director

Overview

GlobalMessaging, operating through ACG BBQ, LLC—the largest licensed franchise of Sonny's BBQ with 30 restaurants across multiple states—is seeking a dedicated Area Director to oversee multiple markets. This position begins as a traveling leadership role focusing on supporting restaurants, fostering strong team connections, and mastering operational standards. The role is designed to evolve into a permanent market placement, with the possibility of relocating as the company expands by up to 8 new locations over the next five years. This opportunity suits someone passionate about people development, culture building, and intentional growth.

Key Responsibilities

• Oversee operational standards and performance across restaurants in collaboration with the Director of Operations.
• Manage financial goals including sales, profits, and ensuring achievement of budgeted EBITDA.
• Lead and coach General Managers to ensure successful team performance and operations.
• Provide hands-on training and development opportunities to team members and leadership.
• Perform strategic analysis and participate in company-wide communications to align objectives and drive continuous improvement.
• Develop strong, approachable relationships that foster a positive and productive workplace culture.
• Conduct regular market visits ensuring operational standards are met, spending approximately 75% of time in restaurants.
• Host meetings with operations teams and address employee concerns with Human Resources promptly.
• Hire, train, and coach General Managers, ensuring management positions are staffed with capable leaders and achieving stability and turnover goals.
• Ensure compliance with company policies and maintain a safe, healthy work environment minimizing injuries.

Qualifications

• Commitment to company vision and values, maintaining Sonny’s BBQ brand standards.
• Experience in developing detailed restaurant budgets annually and working alongside marketing teams to devise sales strategies to compete effectively.
• Proven financial acumen and experience analyzing company performance to implement improvement strategies.
• Strong leadership skills demonstrated across multiple locations with the ability to manage and develop teams.
• Excellent communication skills for effective interaction with cross-functional teams and executive presentations.
• Proficiency in Microsoft Office and familiarity with various restaurant technology platforms.
• Strong organizational and project management skills, capable of managing multiple tasks and deadlines concurrently.
• Willingness to travel extensively within assigned regions and effectively manage remote teams.

Benefits & Compensation

• Annual salary between $80,000 and $100,000 depending on experience, state, and market.
• Monthly performance bonuses.
• Paid time off including a $2,500 annual vacation benefit after one year in management.
• Comprehensive health, dental, and vision insurance plans.
• 401(k) plan with 4% employer matching.
• Manager meals provided.

Additional Information

• The initial phase of this role requires extensive travel across multiple markets.
• Training and exposure across multiple locations is expected before permanent market placement.
• Relocation assistance is available when moving to a permanent market assignment.
• This role holds significant influence on new store openings and leadership development within the company.
• Schedule demands are flexible with an emphasis on doing "Whatever it Takes" to succeed.