SEO Account Manager

About the Role

We seek a highly detail-oriented SEO Account Manager to lead and manage local SEO campaigns tailored for home-service businesses like plumbers, electricians, and roofers across the US and Canada. This client-facing position requires ownership of SEO strategy, directing web design efforts, and acting as the primary contact responsible for boosting qualified leads and revenue.

Responsibilities

• Manage comprehensive SEO strategies for 20 to 28 local service clients.
• Onboard clients, establish clear objectives focused on lead generation and revenue growth beyond mere rankings.
• Oversee web design and conversion rate optimization using WordPress and Elementor, coordinating with developers, designers, and copywriters.
• Lead execution of Local SEO tasks, including Google Business Profile optimization, on-page SEO, internal linking, content creation briefs, and local backlink acquisition.
• Utilize tools such as Ahrefs, Local Dominator, Nightwatch, Google Search Console, Google Analytics 4, and proprietary internal software to monitor performance and identify new growth opportunities.
• Conduct monthly strategic calls and provide weekly performance updates summarizing activities, changes, and upcoming plans.
• Ensure adherence to standard operating procedures while proactively recommending process improvements.
• Collaborate effectively with the fulfillment team through clear and prompt communication using Slack and internal platforms.
• Participate in training with senior team members to learn company playbooks, reporting systems, and client communication protocols.

Requirements

• 2 to 4+ years of practical SEO experience, particularly in local SEO for service-based businesses.
• Proficiency in WordPress and Elementor, capable of briefing developers and performing basic website edits independently.
• Regular use of SEO and analytics tools including Ahrefs, Google Search Console, and Google Analytics 4.
• Strong knowledge of Google Business Profile optimization, local citation management, and local link-building strategies.
• Near-native English speaking and writing skills, with the ability to lead client meetings monthly.
• Ability to clearly explain technical SEO concepts to non-technical business owners.
• Exceptional attention to detail and capacity to manage multiple client accounts simultaneously without errors.
• Dependability with punctuality and responsiveness during North American business hours.
• Comfortable working quickly, taking full ownership of tasks, and following well-defined processes.

Compensation

• Annual salary ranging from 70000 to 80000 CAD
• Performance-based bonuses linked to client retention and account health