Analyst, Digital Content Strategy

Overview

The Analyst for Digital Content Strategy plays a crucial role in supporting the planning, implementation, and enhancement of digital experiences on Walgreens.com and the Walgreens Mobile App. This position collaborates with cross-functional teams such as Merchandising, Marketing, Product Development, User Experience, Creative, and Analytics to create engaging customer journeys that boost essential business metrics including customer engagement, conversion rates, and revenue generation. The analyst conducts data analyses to inform strategic decisions, assist with execution, track performance outcomes, and provide actionable insights for continuous improvement.

Key Responsibilities

• Utilize analytical software and tools to perform data evaluations that inform and refine business strategies.
• Gain comprehensive knowledge of the systems, software, and workflows involved in executing digital merchandising programs.
• Understand key performance indicators and merchandising tactics that drive business results, ensuring alignment between physical stores and digital platforms.
• Offer input for category or department plans aimed at achieving sales and profit targets, recommending strategic actions based on historical data and forecast comparisons across scenarios.
• Monitor and report on progress against goals, diagnosing causes behind performance trends for key stakeholders.
• Evaluate customer behavior, sales patterns, and promotional effectiveness to develop improved merchandising and marketing initiatives.
• Stay informed on category, industry, and competitor trends to propose enhancements to merchandising and promotional strategies.
• Contribute to continuous process and strategy improvements within the digital business environment.
• Coordinate with multiple departments and external partners to exchange information and provide tactical recommendations backed by historical and current data.

Company Background

Founded in 1901, Walgreens has a long-standing tradition of serving communities by providing pharmacy and health services. Serving nearly 9 million customers and patients daily across approximately 8,500 stores in the U.S. and Puerto Rico, Walgreens operates a leading omnichannel platform. With around 220,000 team members, including nearly 90,000 healthcare professionals, Walgreens is dedicated to being the premier choice for retail pharmacy and healthcare solutions, fostering healthier futures for customers and communities.

Qualifications

• A bachelor’s degree or a high school diploma/GED coupled with a minimum of three years’ experience in strategy, consulting, merchandising, finance, operations, or marketing.
• Proven ability to manage time effectively, prioritize tasks, organize workflows, and meet multiple project deadlines.
• Experience in analyzing and reporting on data to identify issues, trends, and opportunities for performance improvement.
• Proficiency in Microsoft Office applications.
• Willingness to travel up to 10% for business needs, including in-state and out-of-state trips.

Preferred Credentials

• Bachelor’s degree with a focus on economics, supply chain, finance, marketing, or business disciplines.
• Experience in digital environments.
• Advanced skills in Excel and Adobe Analytics.

Additional Information

Walgreens encourages applications from qualified individuals regardless of any arrest or conviction history, supporting equal employment opportunities. Salary transparency is maintained with a provided range from $63,100 to $101,200 annually; exact compensation depends on location, skills, education, experience, and other relevant factors. The position remains open until successfully filled. Benefits information is available upon request.