Director - Distribution

Role Overview

The Director - Distribution is tasked with shaping, directing, and enhancing the distribution strategy of Qiddiya DMO across all local and international sales channels. This leadership role manages the commercial outcomes of the distribution network comprising OTAs, GDS platforms, travel trade partners, corporate travel, DMCs, wholesalers, direct booking avenues, and innovative digital platforms.

Key Responsibilities

• Developing and implementing a robust distribution strategy aligned with destination visitation and business growth targets.
• Designing channel architecture and market coverage to optimize reach and profitability.
• Identifying and leveraging new distribution channels, technology, and partnerships for business expansion.
• Managing commercial performance to meet or exceed revenue objectives across all sales channels.
• Expanding and overseeing Qiddiya's global distribution footprint through strategic partnerships and market-specific approaches.
• Negotiating and managing partnerships with travel industry stakeholders such as OTAs, GDS providers, tour operators, wholesalers, and corporations.
• Collaborating with Revenue Management to enhance pricing strategies, inventory control, and channel optimization.
• Driving digital transformation of distribution platforms including CMS, CRS, and GDS integrations to boost effectiveness and scalability.
• Institutionalizing governance policies, performance reporting frameworks, and utilizing market intelligence for informed decision-making.
• Leading, mentoring, and building a proficient distribution team while fostering a culture centered on accountability, innovation, and commercial success.

Experience & Qualifications

• At least 12-15 years in distribution, commercial operations, revenue management, or related travel and hospitality fields.
• Minimum of 5 years in senior leadership focused on distribution strategy and channel commercial results.
• Demonstrated expertise managing complex distribution ecosystems and partnerships.
• Strong knowledge of international travel distribution systems including OTA and GDS management.
• Prior experience in destination management, hospitality, airlines, tourism authorities, or integrated resorts highly preferred.
• Experience in the GCC region and major international tourism markets is advantageous.

Core Competencies

• Experience with distribution and commercial leadership strategies.
• Expertise in channel management and trade partnerships.
• Proficiency in revenue optimization and market expansion techniques.
• Skilled in contract negotiation with industry partners.