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직무 설명
Role Overview
Take charge of formulating and implementing digital acquisition strategies to fuel business expansion, boost customer satisfaction, and enhance operational effectiveness across multiple channels.
Primary Duties
- Develop and steer the digital acquisition roadmap aligned with overall business objectives and channel priorities.
- Collaborate with channel managers to pinpoint growth opportunities, transform requirements into scalable digital solutions, and oversee their successful deployment.
- Manage end-to-end delivery of digital product launches ensuring timely completion, adherence to quality benchmarks, and alignment with business goals.
- Forge and maintain robust partnerships with vendors to integrate external expertise and continuously improve platform functions.
- Champion enterprise-wide adoption of digital initiatives by internal teams and external stakeholders, leveraging technology for process simplification, enhanced efficiency, and superior stakeholder value.
- Track adoption rates and proactively remedy any shortfalls, including the utilization of digital sales enablers such as handheld devices.
- Design and implement worksite management models to optimize lead generation and monitoring.
- Coordinate with vendors and internal groups to ensure seamless lead acquisition, system integration, and information flow.
- Lead data-driven identification and prioritization of automation, cross-selling, and upselling initiatives.
- Manage cross-functional project teams to deliver strategic objectives punctually and within the defined scope.
- Maintain ongoing vendor alignment to adopt industry best practices and keep pace with market developments.
- Establish and nurture strategic partnerships with channel associates, including digital aggregators.
- Supervise system integrations to guarantee seamless connectivity, enhanced process effectiveness, and optimal user experience.
- Drive advancements in digital workflows aimed at increasing speed, accessibility, and scalability of solutions.
Key Achievements Expected
- Boosted digital acquisition efforts leading to revenue growth acceleration
- Enhanced user adoption and active usage of digital platforms and tools
- Improved experience for customers and partners
- Development of scalable and efficient digital ecosystems