Graphic Designer

Role Overview

The Graphic Designer is responsible for producing visually compelling and consistent marketing and sales assets across various projects. The role focuses on delivering rapid, precise design outputs that uphold brand integrity while minimizing revision rounds, delays, and reliance on external vendors.

Key Responsibilities

• Daily design execution including adapting brochures, fact sheets, floorplans, pitch materials, social media graphics, digital advertisements, outdoor hoardings, flags, event collateral, and materials for sales centers.
• Quickly create multiple versions across different formats, sizes, ratios, languages, and platforms.
• Ensure layouts are clean, uniform, easy to read, and supportive of sales efforts.
• Consistently apply brand guidelines including typography, grid systems, spacing, iconography, color usage, and hierarchy.
• Develop reusable templates for recurring deliverables such as brochures, listings, presentations, and campaign materials.
• Manage a centralized repository of brand assets such as logos, fonts, patterns, and image styling rules.
• Perform stringent quality checks to catch visual and layout errors—like misalignments, typos, incorrect specifications, missing disclaimers, outdated pricing, and wrong logos—prior to release.
• Verify that every asset reflects approved content versions accurately.
• Use tailored checklists based on output type (print, digital, event, web) to reduce rework and prevent costly mistakes.
• Produce production-ready files for various channels, including print PDFs with exact bleed and crop marks, digitally optimized formats, and web-friendly assets.
• Maintain organized file systems encompassing editable sources, packaged files, print-ready exports, and clear version control.
• Prepare and specify artwork details for printers and suppliers, managing dimensions, resolution, and color profiles (CMYK/RGB).
• Efficiently incorporate feedback into revisions without compromising design structure or quality.
• Manage revision cycles effectively by clarifying input, proposing alternatives, and avoiding unnecessary iterations.
• Coordinate seamlessly with marketing, sales, operations teams, and external service providers such as print shops and event vendors.

Success Indicators (First 90 Days)

• Delivery of brochures, advertisements, and presentations accelerates with fewer revision cycles.
• Visual outputs maintain consistent branding across all projects.
• Reduction in errors appearing to the market including specifications, pricing, formatting, disclaimers, and layouts.
• Print and production assets are correct on the first submission, eliminating reprints caused by technical issues.
• Design function gains trust from stakeholders due to reliable quality and timely delivery.

Essential Qualifications

• Robust fundamentals in graphic design covering layout, hierarchy, typography, spacing, and composition.
• Exceptional attention to detail with a proactive approach to correcting errors involving copy placement, numeric data, specs, and alignment.
• Advanced proficiency in Adobe Creative Suite tools such as Illustrator, InDesign, and Photoshop.
• Capability to meet deadlines while maintaining meticulous file management and versioning standards.
• Daily use of AI design tools to expedite production, generate multiple variations, and reduce turnaround times while ensuring accuracy and brand consistency.

Desirable Skills

• Experience working with Figma, especially for digital advertising assets and website landing sections.
• Knowledge of print production processes including bleed, CMYK/RGB color modes, resolution considerations, and packaging for print.
• Basic skills in motion graphics, such as creating simple animations, reel templates, and familiarity with After Effects.
• Experience in real estate marketing is considered a plus but is not mandatory.
• Ability to juggle multiple projects and liaise with diverse stakeholders simultaneously without compromising accuracy.

Unsuitable Candidates

• Those who prefer exclusively conceptual creative work without focus on detailed execution or volume.
• Individuals who dislike working under deadlines or managing high output workloads.
• Applicants who struggle with receiving feedback or engaging in structured revision processes.
• Those who resist structured workflows involving checklists, disciplined file handling, and early error identification.