Assistant Manager

Position Overview

This role is dedicated to driving business revenue growth by implementing and maintaining retail operational standards across stores to ensure excellent customer satisfaction.

Main Responsibilities

• Develop, implement, and uphold Standard Operating Procedures in line with retail standards.
• Manage recruiting, hiring, and employee training processes to improve store performance.
• Represent the brand by boosting sales through outstanding customer service and retail experiences.
• Provide leadership and continual support to store employees.
• Set and achieve sales targets, focusing on units per transaction, average transaction value, monthly sales, sales per square foot, sales turnover, shrinkage control, and conversion rate improvements.
• Guide Area and Store Managers in maximizing productivity via optimal resource use.
• Control operational costs effectively, including reducing expenses through automation.
• Ensure compliance with company SOPs, policies, loss prevention audits, and procedures by all employees.
• Supervise consistent adherence to Visual Merchandising standards in all stores.
• Recruit and train staff in sales techniques, customer service, teamwork, and company etiquette.
• Conduct annual employee performance evaluations with coaching and motivation.
• Make informed decisions on operations and visual standards to meet store and client needs.
• Identify training and development needs alongside the Brand General Manager and training department.
• Develop succession plans in partnership with the Brand General Manager.
• Set KPIs and KRAs for direct reports and carry out performance appraisals with feedback.
• Participate in operational staff recruitment ensuring technical and behavioral competencies through learning initiatives.
• Conduct regular regional sales and operations meetings and provide performance feedback to Area and Store Managers.
• Oversee brand participation in loyalty programs.
• Hold weekly meetings with senior management to review business plans versus achievements and areas for improvement.
• Supervise inventory management in consultation with Brand General and Brand Managers, promoting effective buyer and planner collaboration.
• Monitor slow-moving and outdated stock; enforce stock security measures.
• Engage in new store design and layout processes, including scheduling and providing architect guidance.
• Lead project update meetings and support territory teams during setup and merchandising.
• Enhance brand visibility and contribute ideas for marketing and brand awareness.
• Manage legal responsibilities related to store management, openings, and planning.