Social Media Coordinator

About Bright OS

Bright OS is the pioneering fully integrated health platform that streamlines tracking and understanding personal health. It consolidates essential health metrics like tailored meal logging, sleep monitoring, and heart rate tracking into one scientifically-supported, user-friendly application. By replacing multiple apps with this singular comprehensive platform, Bright OS empowers users with better clarity about their wellness. It serves as a persistent health ally intended to be the final health app users will require. The platform has gained notable acclaim as the #1 Product of the Day on Product Hunt, demonstrating strong reception early on.

Role Overview

This on-site contract position, located in Surry Hills, NSW, involves managing social media efforts for Bright OS. Responsibilities include planning, producing, and distributing relevant content across various social channels to boost the brand's visibility and actively engage its community. Daily duties encompass drafting posts, sourcing and editing images, scheduling content, monitoring platforms, and promptly replying to audience interactions in a manner consistent with brand voice. Collaboration with marketing and product teams is integral to support campaigns, showcase product features, and circulate educational content related to health.

Key Responsibilities & Duties

• Design and implement engaging social media content plans tailored to platform nuances.
• Create and edit visual assets and written posts that align with the brand identity.
• Schedule and manage content publication using appropriate tools.
• Monitor social media channels regularly and respond to comments and messages swiftly and professionally.
• Work cross-departmentally to synergize marketing campaigns and highlight product functionalities.
• Analyze engagement data to prepare straightforward reports and recommend refinements to enhance future content and posting tactics.

Qualifications & Skills

• Proficient in crafting and managing social media content and marketing strategies.
• Excellent communication and writing abilities tailored to diverse audiences.
• Knowledgeable in digital marketing principles including audience targeting and analytics.
• Experience with major social platforms like Instagram, TikTok, X (formerly Twitter), Facebook, and LinkedIn, and familiarity with social scheduling and analytics software.
• Capability to interpret user engagement data and adapt strategies accordingly.
• Team-oriented with the ability to collaborate across marketing and product functions.
• Background or interest in health, wellness, or technology startups is a plus.
• Relevant education in Marketing, Communications, or related disciplines is advantageous.