仕事内容

Overview

This opening is presented by a partner company based in Germany, responsible for managing all applications and subsequent procedures. The Marketing Analyst role is tailored for a professional passionate about leveraging data to extract actionable insights that enhance marketing efforts. Working remotely, you will engage with interdisciplinary teams to evaluate campaign success, track crucial metrics, and explore avenues to boost marketing performance. This role merges analytical reasoning, statistical expertise, and business acumen in a supportive environment equipped with advanced analytical tools, ensuring continuous technical growth.

Key Responsibilities

Design, update, and refine weekly and monthly reports on marketing outcomes to inform strategic decisions.
Track and analyze key performance indicators (KPIs) for products and ad campaigns, investigating notable discrepancies and their root causes.
Aggregate and examine data from diverse sources to develop intuitive and informative visual representations.
Generate detailed analytical reports and summaries to assess marketing activities and pinpoint optimization opportunities.
Provide well-founded recommendations to enhance campaign efficiency, drive customer acquisition, and uplift overall marketing results.
Work closely with marketing and business teams to guarantee precise reporting and data-supported strategic planning.
Assist in analyzing A/B test results, contributing statistical insights for better marketing experiments and initiatives.
Continuously enhance reporting workflows, dashboard tools, and analytical approaches to boost accuracy and efficiency.

Candidate Requirements

A bachelor's degree in a technical, mathematical, economic, business, or related field emphasizing analytical skills.
Expertise in Google Sheets encompassing advanced features such as pivot tables.
Proficiency with MS SQL for performing data queries and analyses.
Experience engaged in or supporting A/B testing methodologies.
Strong foundational knowledge of mathematical statistics applied to marketing analytics.
English language skills at B2 proficiency or above.
Sharp analytical thinking, problem-solving capacity, and meticulous attention to detail.
Effective communication abilities to explain complex data insights to both technical and non-technical audiences.
Basic understanding of Python programming is a plus.
Familiarity with Google Analytics, Google Tag Manager, Google Ads, and business intelligence tools like Tableau or Apache Superset is preferred.

Employee Benefits

Remote-first full-time employment offering flexibility to work from any location.
Attractive compensation, with salary specifics discussed during recruitment.
28 calendar days of paid annual leave.
Seven additional wellness days per year.
Incentives through an employee referral bonus program.
Financial aid for professional development including certifications, conferences, and industry events.
Discounts for corporate English language training programs.
Support with health benefits or medical insurance contingent upon eligibility.
Reimbursements for home office or coworking spaces covering equipment and associated costs.
Recognition programs featuring peer-to-peer bonuses and redeemable rewards.
A dynamic international work environment fostering ongoing career advancement.

Additional Information

This listing is facilitated by a third-party partner employing an AI-powered matching system to ensure efficient and impartial application evaluations against core job criteria. Final hiring decisions and further processing are conducted by the partner company's internal team.

By applying, candidates consent to data processing in accordance with current data protection regulations, including GDPR. Automated AI tools may assist in parts of the recruitment process, although ultimate hiring choices are human-led. Inquiries regarding data processing can be directed to the recruiting entity.

Marketing Analyst