Senior Google Ads Specialist

Role Overview

We are seeking a skilled Senior Google Ads Specialist to become a part of our remote team at a forward-thinking digital marketing agency. The ideal candidate will be proficient in planning and optimizing Google Ads campaigns to generate measurable growth, working independently while aligning with business goals.

Key Responsibilities

• Develop, manage, and enhance Google Ads campaigns effectively.
• Oversee monthly advertising budgets starting from USD 20,000 and above.
• Improve campaign metrics such as Return on Ad Spend (ROAS), Cost Per Acquisition (CPA), Click-Through Rate (CTR), and conversion rates through strategic optimization.
• Conduct thorough keyword research, targeted audience analysis, and competitive market evaluations.
• Implement and maintain conversion tracking via Google Analytics 4 (GA4) and Google Tag Manager.
• Create detailed performance reports including actionable insights to inform campaign strategies and improvements.

Candidate Profile

• A minimum of three years' direct experience managing Google Ads campaigns.
• Demonstrated expertise managing advertising budgets of no less than USD 20,000 per month.
• Deep familiarity with various campaign types including Search, Shopping, Display, YouTube, and Performance Max.
• Experienced user of Google Analytics 4 and Google Tag Manager.
• Excellent analytical abilities paired with strong communication and problem-solving skills.
• Possession of Google Ads certifications is preferred but not required.

Application Requirements

• Submit a current CV or resume.
• Include a brief personal statement emphasizing your key Google Ads competencies.
• Specify the largest monthly advertising budget you have managed.
• Provide examples of campaigns you have run with measurable success.
• Mention any Google Ads certifications held.
• Describe your most significant Google Ads achievement and why you are suited for this position.

Additional Information

This position is offered as a full-time remote role, featuring competitive pay and prospects for long-term career advancement within the company.