Digital Marketing Associate

About the Role

Our client, a mission-driven nonprofit organization based in the Pittsburgh area, is looking to hire a Digital Marketing Associate on a freelance-to-hire basis. This position suits a detail-focused marketing professional who enjoys merging creativity with analytics and teamwork to enhance audience engagement and strengthen digital marketing outcomes across email, web, and social platforms.

Key Responsibilities

• Manage and implement digital marketing campaigns involving email, website, and social media channels, covering both organic and paid promotions.
• Design, execute, and optimize email campaigns including segmentation, testing, ensuring quality, and conducting post-campaign reviews.
• Create and oversee organic content on social media and assist with paid social advertising by managing audience targeting, creative tests, and monitoring performance.
• Develop and maintain event and campaign webpages and landing pages, ensuring user-friendly experience, high quality, and optimized conversion rates.
• Maintain and update reporting dashboards; leverage analytics to detect trends, evaluate campaign success, and recommend improvements across marketing channels.
• Collaborate with internal departments to coordinate timelines, manage content flow and creative resources, and ensure smooth campaign delivery.
• Support marketing system updates, troubleshoot issues, and document best practices for continuous improvement.
• Utilize AI tools responsibly to improve efficiency, create content, and enhance overall campaign effectiveness.

Required Qualifications

• A Bachelor's degree from an accredited four-year university.
• Between 1 to 3 years of hands-on experience in digital marketing, particularly within email marketing and social media channels.
• Skill in testing and optimizing campaigns, including subject lines, creative assets, calls to action, audience targeting, and performance analysis.
• Experience building and updating webpages or landing pages, preferably using WordPress or equivalent platforms.
• Excellent writing, editing, proofreading, and organizational capabilities.
• Proficiency with email marketing software, social media tools, data analytics platforms, and digital design software such as Canva and Adobe Photoshop.
• Ability to analyze data, extract insights, and communicate actionable recommendations clearly.
• Experience working collaboratively with teams in a fast-paced environment.
• Bonus qualifications include familiarity with CRM or marketing automation systems, basic HTML/CSS knowledge, and experience with web analytics software.
• Previous involvement with mission-driven or nonprofit organizations is an advantage.

Additional Information

This role is offered on a freelance-to-hire basis with a pay rate of $30 per hour. It follows a hybrid work schedule requiring onsite presence on Monday, Wednesday, and Thursday.

About Solomon Page

Since 1990, Solomon Page has specialized in providing niche staffing and executive search services across diverse industries. They focus on delivering tailored solutions and fostering long-term relationships built on trust and consistent high-quality results. Their benefits package for hourly and freelance employees includes medical, dental, 401(k), direct deposit, and commuter benefits, highlighting their commitment to employee well-being.