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About the Company

We are a forward-looking organization centered on expanding market presence through strategic partnerships. Our focus revolves around collaborative marketing efforts, partner enablement, and innovative go-to-market plans that deliver sustained value to our customers, partners, and stakeholders. Our core principles include teamwork, innovation, customer-focused success, integrity, and ongoing enhancement.

Role Overview

The Partner Marketing Manager will spearhead initiatives that enhance partner collaboration by crafting and executing joint marketing approaches with strategic partners, resellers, distributors, and technology alliances. The role aims to drive co-marketing campaigns, enable partners effectively, and generate demand to foster mutual business advancement. Ideal candidates have substantial background in partner and alliance marketing, channel strategies, demand generation, and market entry techniques.

Responsibilities

Design and implement partner marketing plans aligned with overall growth targets
Create and oversee joint marketing campaigns with key partners and alliances
Collaborate with sales, product, and partner teams to launch go-to-market strategies
Develop enablement resources such as campaign toolkits, sales materials, and co-branded content
Plan demand generation efforts with partners including distributors and resellers
Manage marketing budgets, market development funds, and monitor campaign effectiveness
Evaluate engagement metrics, pipeline impact, ROI, and growth indicators from partner activities
Cultivate strong partnerships through consistent communication and strategic alignment
Organize webinars, events, product launches, and joint promotional campaigns
Identify new partnership prospects and propose strategies for expansion
Maintain brand cohesion in all partner marketing initiatives
Present performance reports and strategic insights to executive leaders

Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, Sales, or similar fields
Five to ten-plus years’ experience in partner marketing, alliance management, channel marketing, B2B marketing, or demand generation
Proven track record in managing strategic marketing partnerships and joint campaigns
Deep understanding of partner ecosystems, indirect sales channels, and go-to-market models
Strong communication, relationship management, negotiation, and analytical skills
Experience working with cross-functional teams and external partners
Ability to perform independently in a fully remote setting
Commercially minded with strategic planning abilities

Preferred Qualifications

Master’s degree such as MBA or equivalent in relevant disciplines
Experience in SaaS, cloud computing, enterprise software, cybersecurity, telecommunications, or technology sectors
Knowledge of partner lifecycle management, account-based marketing (ABM), demand generation, and partner enablement techniques
Familiarity with Salesforce, HubSpot, Marketo, Microsoft Dynamics 365, or similar platforms
Experience managing global partner ecosystems and international marketing efforts
Fluent in English

What We Provide

Fully remote role based in Bahrain
Competitive salary alongside performance-linked incentives
Chance to establish strategic partnerships and global marketing programs
Engagement with international technology ecosystems and fast-growing markets
Flexible, collaborative remote work environment
Opportunities for professional growth and leadership development
Comprehensive benefits package

Partner Marketing Manager