Social Media Manager

About Anaplan

Anaplan is a forward-thinking company dedicated to enhancing business decision-making through an advanced AI-driven scenario planning and analysis platform. Serving over 2,400 global enterprises, including major names such as Coca-Cola, LinkedIn, Adobe, LVMH, and Bayer, Anaplan is committed to customer success and fostering an inclusive, innovative culture based on values, strategic leadership, and disciplined execution.

Role Overview

We are looking for a dedicated Social Media Manager to co-lead the implementation of our social media initiatives. This position plays a critical role in elevating our brand's presence, attracting and retaining top-notch talent, and engaging our community on key social media platforms. As a vital part of the corporate communications team, the focus will be on advancing our employer brand social strategy while aligning external and internal communications.

Key Responsibilities

• Implement and advance the employer brand social media strategy across platforms like LinkedIn, YouTube, and Glassdoor, ensuring alignment with overall business goals.
• Develop, manage, and execute a comprehensive social media content calendar, including creation, scheduling, and performance measurement of posts.
• Collaborate closely with stakeholders across the organization, particularly People and Marketing teams, to ensure consistent and high-quality social media messaging.
• Manage partnerships with external creative agencies and vendors to produce compelling social media content — such as graphics and videos — aligned with brand standards, budgets, and deadlines.
• Lead and expand the employee advocacy program by designing toolkits and resources that enable employees to support recruitment and retention efforts through social sharing.
• Analyze social media metrics and feedback regularly to optimize reach, engagement, growth, and ensure content fidelity to company branding and messaging.
• Oversee community engagement by monitoring and responding to comments and messages, fostering a positive online environment.

Qualifications

• More than 5 years of experience in digital or social media marketing with a background in managing social channels, ideally in technology or high-tech sectors.
• Experience in corporate communications, especially internal communications, with strong emphasis on employer branding strategies.
• Proficient in leveraging AI-driven tools for content creation, scheduling, management, and social media analytics.
• Outstanding writing and editing skills with attention to detail and the ability to craft compelling storytelling.
• Demonstrated capability to curate strategic social media content calendars and maintain high standards of production quality.
• Familiarity with social media tools such as Okto and Adobe Analytics, and strong ability to translate data insights into strategic action.
• Excellent project management skills with the ability to handle multiple tasks in a dynamic environment.
• Strong collaborative approach and relationship-building skills with internal stakeholders.
• Enthusiasm for social media trends, creativity, and commitment to continuous learning in this domain.

Salary Information

The salary range for this position is from $91,000 to $130,000 USD annually.

Diversity, Equity, Inclusion and Belonging

Anaplan fosters an inclusive workplace where diversity is appreciated, and all individuals are respected regardless of identity or background. Accommodations are available for disabilities through the hiring process. Candidate information is managed in compliance with privacy policies, including AI-assisted qualification assessments.

Fraud Prevention Alert

Beware of fraudulent communications impersonating Anaplan representatives. Legitimate offers are extended only after a formal interview process and originate from Anaplan email addresses ending with @anaplan.com. Suspicious communications should be reported immediately.