- Experience
- 3+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 3 小时前
- Work mode
- In office
- Eligibility
- Candidates with 3 or more years of experience in performance marketing, preferably with exposure to B2C, e-commerce, or OTT industries, are eligible to apply.
- Resume
- Required to apply
Where you'll work
Sign in to tell us what does and doesn't work for you here — it sharpens every match we show you.
Job description
About the Role and Company
Join SSG, a dynamic player in XR Technology, E-commerce, and Faith-Tech sectors, as a Senior Performance Marketer. This position is based at our office in Bhopal, Madhya Pradesh. The role offers a competitive industry-standard salary and involves full responsibility for managing and optimizing digital marketing campaigns focused on performance outcomes.
Key Responsibilities
- Design, launch, and refine paid advertising campaigns on platforms like Google Ads and Meta Ads.
- Oversee marketing budgets exceeding ₹1 crore monthly, ensuring the highest returns on investment (ROI), return on ad spend (ROAS), cost per acquisition (CPA), and conversion rates.
- Enhance user acquisition and boost e-commerce transactions through targeted performance marketing.
- Analyze campaign data rigorously and apply A/B testing techniques to improve results.
- Work closely with creative teams to develop compelling advertising creatives and optimize landing pages for conversions.
- Generate detailed performance reports and actionable insights that support business growth strategies.
Requirements and Eligibility
- A minimum of three years of hands-on experience in performance marketing roles.
- Demonstrated experience in business-to-consumer (B2C), e-commerce, or over-the-top (OTT) industries.
- Expertise with Google Ads, Meta Ads, and proficiency in GA4, tracking and attribution model implementation.
- Strong analytical skills with the ability to interpret data to influence marketing decisions.
- Proven experience managing large-scale budgets (₹1 crore+ monthly).
- Leadership qualities and the capability to collaborate effectively across teams.
Skills and Tools
- Google Ads platform
- Meta Ads management
- Google Analytics 4 (GA4)
- Tracking and attribution modeling
- Budget planning and management
- Return on Ad Spend (ROAS) optimization
- Cost per Acquisition (CPA) optimization
- A/B testing methodologies
- Shopify e-commerce platform marketing
- Data analytics and reporting
- Campaign performance analysis
Additional Information
The position requires working fully on-site at the Bhopal location. The role demands strong leadership and analytical capabilities to manage significant marketing budgets and deliver measurable outcomes that fuel business growth.
Level
Senior