Sales Associate

Position Overview

The Sales Associate serves as the face of the brand, tasked with boosting sales and providing outstanding customer service. This position includes upholding store presentation standards, assisting with visual merchandising, supporting the retail environment, and carrying out operational duties as directed by the Store Manager or Assistant Store Manager.

Customer Service Responsibilities

• Welcome customers warmly and help them choose products aligning with their preferences.
• Engage actively to transform window shoppers into purchasing customers.
• Encourage enrollment in the company's loyalty scheme to promote repeat business.
• Deliver exceptional service following the GUEST model: Greet, Understand, Explain, Sell, Thank.
• Maintain knowledge of all group brands to suggest alternatives and promote cross-sales.
• Inform customers about product details including features, advantages, materials, and care instructions.

Professional Conduct and Knowledge

• Maintain a neat and professional appearance at all times.
• Be adaptable to work additional hours during high-demand periods.
• Keep updated on product knowledge to reduce stock loss and recommend products accurately.

Merchandising Duties

• Display products attractively per store layout standards.
• Follow visual merchandising and stock management protocols, with particular care for clearance items.
• Keep precise inventory records for stock received and sold.
• Promote upselling and cross-selling to increase revenue.
• Stay informed about inventory and current promotions to communicate effectively with customers.

Operational Processes

• Use the Point of Sale (POS) system efficiently for billing and processing transactions.
• Balance the cash register at shift start and conclusion.
• Handle payment methods including cash, credit cards, vouchers, and automatic debits accurately.
• Issue correct receipts, refunds, and change to customers.
• Ensure store security vigilance and compliance with loss prevention rules.
• Restock and reposition merchandise on the sales floor to maintain product availability.

Desired Qualification

The optimal candidate possesses a bachelor’s degree, strong communication and interpersonal skills facilitating a positive customer experience, and ideally prior sales experience.