Director, Creator & Content

About the Role

Beast Philanthropy, established by MrBeast with the mission to improve the world, is launching a groundbreaking new app. This 2-year independent contractor opportunity allows you to lead the content strategy and creator ecosystem from the ground up. The goal is to unite creators, storytelling, and community to motivate millions to actively participate rather than just observe.

Key Responsibilities

• Develop and implement a content strategy that enhances awareness, engagement, and sustained participation.
• Translate the product vision into engaging, action-driven content and challenge experiences.
• Craft content supporting the entire user journey, including discovery, challenge completion, and community recognition.
• Manage content ideation and execution by balancing creative concepts with measurable outcomes.
• Remain updated on creator trends, emerging platforms, and Gen Z digital behavior.
• Build and manage a network of creators and influencers aligned with the app’s vision.
• Recruit, onboard, and nurture long-term partnerships with creators.
• Develop scalable creator campaigns, activation strategies, and partnership frameworks.
• Collaborate with creators and key partners to deliver innovative campaigns.
• Analyze content and creator performance data to optimize engagement, retention, and growth.
• Experiment with new content formats and creator activations.
• Identify paths to broaden reach and deepen community involvement.
• Work cross-functionally with product, marketing, branding, and leadership to bring ideas to fruition.
• Help establish efficient content processes and best practices as the app evolves.
• Play a vital role in guiding the app’s strategic direction.

Candidate Profile

• 10 to 15+ years of expertise in content strategy, influencer marketing, creator partnerships, or digital media.
• Demonstrated success in producing content that results in measurable engagement and community growth.
• Proven track record in managing and developing creator and influencer collaborations.
• Deep understanding of creator culture, challenge-based applications, and Gen Z's online behaviors.
• Experience partnering across product, marketing, branding, and strategic alliances.
• Strong analytical thinking, excellent communication, and project leadership abilities.
• Innovative mindset with adaptability to fast-paced environments and a collaborative leadership style.
• Passion for building projects from inception and willingness to wear multiple hats.

Compensation & Benefits

• Opportunity to contribute to the launch of an innovative app under Beast Philanthropy.
• Competitive salary ranging from 130000 to 185000 CAD annually, based on experience.
• Chance to influence a global product at its earliest stage.
• Join a creative, entrepreneurial team motivated by purpose and innovation.
• High-impact leadership position with meaningful responsibility and visibility.

Additional Information

This is a 2-year independent contractor engagement, fully remote within Canada. Beast Philanthropy is committed to an inclusive and accessible recruitment process, offering accommodations during hiring upon request.