Assistant Store Manager

About Vans

Vans is a world-famous footwear and apparel brand with roots going back to 1966. Known for its authentic style, self-expression and easygoing culture, the brand has grown through its connection with skateboarding, music, art and street culture. It continues to create products and store experiences that encourage people to be themselves and embrace the Vans "Off The Wall" spirit.

Role Overview

This full-time Assistant Store Manager position is based at Manawa Bay in Auckland and follows a Sunday to Thursday schedule for 40 hours per week. The role supports the Store Manager in running a high-performing retail environment, with a strong focus on sales delivery, customer experience, team development and store standards.

Key Responsibilities

• Partner with the Store Manager to achieve sales goals, KPI targets and strong day-to-day store operations.
• Set the tone on the shop floor by delivering engaging customer interactions that reflect the Vans brand.
• Guide, motivate and develop team members so they can perform confidently and contribute to store success.
• Track sales results on a daily, weekly and monthly basis, recognising achievements and spotting areas for improvement.
• Maintain visual merchandising standards that present products well and support brand storytelling.
• Manage stock processes, reduce shrinkage and keep the store organised and well controlled.
• Build a supportive, inclusive and accountable team environment that encourages collaboration and creativity.
• Identify emerging leaders and support their growth through coaching and succession planning.

Candidate Profile

The ideal candidate will have prior experience in a high-volume retail setting in a leadership-related position such as Senior Casual, Key Holder, 3IC, Supervisor or Assistant Store Manager. You should be comfortable leading people, driving results and balancing customer focus with operational discipline. A proactive mindset, strong initiative and a genuine interest in mentoring others are important for success in this role.

Why Join Vans

• Enjoy a Sunday to Thursday roster with two consecutive days off for better work-life balance.
• Receive ongoing leadership training and development to support long-term career growth.
• Access a 40% team member discount across Accent Group brands, including Vans, Hype DC, Platypus, Dr. Martens, Timberland, UGG, HOKA, Merrell and others.
• Work in a culture that values creativity, individuality and authentic self-expression.
• Be eligible for bonus opportunities, health insurance and other employee benefits.

Additional Information

Accent Group Limited states that it is committed to an inclusive workplace that values diversity across age, gender, identity, race, sexual orientation, ethnicity, and physical and mental ability. The company aims to provide an equitable employment environment where people from all backgrounds can be themselves. It also acknowledges and pays respect to the Traditional Owners and custodians of the land, including Aboriginal and Torres Strait Islander peoples and Māori peoples.