Social Media & Creative Coordinator

About JGR & STN

JGR & STN, an Australian fashion label established in 2018 by Lucy Jackson and Nikki Westcott, has become a key name among celebrities and style leaders globally. Known for its contemporary and fashion-forward apparel, the brand maintains a robust direct-to-consumer presence through its own online channels and carefully selected stockists across Australia, New Zealand, and the United States.

Working with JGR & STN means joining a dynamic, creative team in a fast-moving environment with wide international reach and the opportunity to influence the brand's digital growth.

Role Overview

This position extends beyond routine content scheduling; it is a creatively driven role. You will take full ownership of the brand's social media platforms—from crafting strategic plans to implementing them. Your responsibilities include developing innovative concepts that progress beyond daily posts, covering campaign launches, product releases, reactive content, and narratives from the founders.

Content creation will involve planning, filming, and editing material primarily for Instagram and TikTok, ensuring alignment with the brand's unique identity as it expands into Australian, US, and broader international markets. Collaboration with the founders and the Creative Manager is key to maintaining brand consistency.

Responsibilities

• Lead the strategy and execution of social media campaigns and creative content.
• Produce and edit engaging video and static content tailored for Instagram and TikTok platforms.
• Work closely with leadership and creative teams to maintain brand authenticity.
• Manage international collaborations with creators, including the JGR GRL initiative, to recruit and coordinate talent and build authentic brand advocacy.

Candidate Profile and Requirements

• Demonstrated creativity with experience in eCommerce, preferably in women's fashion or apparel.
• Proficient in Instagram and TikTok platforms, including directing and editing content from conception through final cut.
• Familiarity with Canva and strong video and graphic content design skills.
• Bonus: Experience with Adobe Creative Suite, especially Photoshop and Illustrator.
• Exceptional visual storytelling skills, with a keen eye for composition and brand aesthetics.
• Based in or willing to work onsite in Burleigh Heads, Gold Coast.

Additional Details

Applicants are encouraged to submit their resume, portfolio, social media profiles, and a brief explanation of their suitability for the role to the company's recruitment email.