Product Manager, Data Activation

Role Overview

We are seeking a Product Manager specialized in Data Activation to be based in the United Arab Emirates. This role offers the chance to lead and shape the strategy and implementation of a crucial data activation product within the advertising and marketing technology sector. Collaborating closely with executive leadership, you will define the product roadmap and oversee the delivery process from initial concept through launch and ongoing optimization. You will focus on integrating proprietary consumer intelligence with leading platforms for audience activation and media purchasing.

Key Responsibilities

• Work alongside executive leaders to craft, prioritize, and carry out the strategy and roadmap for the Data Activation product.
• Convert strategic goals into detailed business cases, functional specs, user stories, acceptance criteria, and actionable tasks within Jira.
• Develop and manage a scalable partner integration platform encompassing DSPs, SSPs, identity providers, data platforms, CTV platforms, Retail Media Networks, and other activation endpoints.
• Design integration architecture, data flow models, partner onboarding frameworks, and standardized implementation methods.
• Partner with Engineering and Product leaders to develop API strategies and next-generation integration infrastructures.
• Oversee day-to-day activation product operations such as taxonomy governance, audience segment quality control, partner certification processes, and operational workflows.
• Determine success metrics for the product, assess performance post-launch, and use findings to inform future product planning.
• Collaborate with Customer Success, Sales, and Solutions Engineering teams to boost customer expansion, product adoption, and successful deployments.
• Assess and order incoming product requests, balancing customer demands, strategic goals, technical aspects, and business objectives.
• Implement scalable product frameworks and processes aimed at enhancing operational effectiveness and generating enduring business value.

Candidate Requirements

• Extensive Product Management experience in digital advertising, AdTech, marketing technology, streaming media, or related fields.
• Demonstrated success managing partner integrations with DSPs, SSPs, identity providers, data collaboration platforms, or similar technologies.
• In-depth knowledge of identity resolution methodologies including HHID, UID2, MAID, HEM, identity graphs, and activation workflows.
• Hands-on experience with platforms like The Trade Desk, LiveRamp, Adobe Experience Platform, Salesforce CDP, Google DV360, Meta, and clean room tech.
• Strong familiarity with programmatic advertising, audience activation, taxonomy control, and measurement systems.
• Ability to actively engage in API design discussions and integration architecture decisions.
• Excellent skills in drafting product requirements, user stories, acceptance criteria, and backlog management using Jira.
• Outstanding written communication, stakeholder engagement, prioritization, and cross-department collaboration capabilities.
• Experience with CTV, Retail Media Networks, or Walled Garden activation preferred.
• Knowledge of clean room environments and data collaboration platforms considered an advantage.
• Track record in developing scalable, repeatable product frameworks.
• Experience leveraging AI tools for data analysis and informed product decision-making is a plus.
• Familiarity with SQL or scripting enhances candidacy.
• Demonstrated ability to manage ambiguity, juggle competing priorities, and merge strategic thought with hands-on execution.

Benefits and Work Environment

• Attractive salary complemented by a comprehensive benefits package.
• Coverage including medical, dental, and vision plans.
• Generous paid time off policy.
• Flexible, fully remote work setting.
• Opportunities for professional advancement and continuous learning.
• Direct impact on product strategy with exposure to senior leadership.
• Experience working with cutting-edge AI-powered marketing, consumer data, and advertising technologies.
• Engagement with enterprise clients and leading-edge advertising and data platforms.
• Occasional travel to team or client meetings as needed.

Additional Notes

This role is filled on behalf of a partner company which handles all application processing and next steps. Our application review uses AI-assisted matching to ensure fairness and efficiency, with final recruitment decisions made solely by the hiring organization.