Creative Content Manager

About the Role

Join Algro International LLC's Simply So Foods brand as a Creative Content Manager, based in Irvine, CA, working onsite five days a week with occasional travel to events, pop-ups, and tradeshows. This full-time position reports to the Head of Brand and plays a vital role in shaping the visual identity of a premium frozen rice brand with a decade-long farming heritage in Thailand and India. The brand is expanding with new products and national retail presence, offering genuine farm-to-freezer storytelling and dynamic growth opportunities.

Key Responsibilities

• Lead creative development and execution for all brand assets including paid ads, packaging, trade show booths, and sales materials, ensuring a polished, consistent visual identity.
• Design and oversee packaging artwork for new flavors, product lines, and certification adjustments, managing dielines, print specifications, and pre-press communications with printers.
• Direct and manage creation of paid social and digital advertising content in collaboration with the paid media agency, continuously optimizing for performance.
• Produce compelling sales tools such as sell sheets, retailer line-review decks, and point-of-sale displays that effectively support sales efforts.
• Develop experiential marketing visuals for roadshows, popups, tradeshows, and retail activations, including booth and demo station graphics.
• Coordinate and lead creative projects for co-branded collaborations and partnership campaigns, maintaining consistent brand aesthetics.
• Maintain and evolve brand visual guidelines to ensure cohesive presentation across channels, vendors, and sister brands.
• Manage relationships with vendors, including printers, fabricators, and photo/video production teams to ensure budget, timeline, and quality goals are met.
• Collaborate closely with the Social Media Manager to align organic content with overall brand creative efforts.

Candidate Profile

• 3 to 5 years of experience in creative or design roles within the Consumer Packaged Goods (CPG) sector, particularly in food and beverage.
• Proficient expert user of Adobe Creative Suite including Illustrator, Photoshop, and InDesign.
• Familiarity with packaging production processes such as dielines, print specs, and pre-press, or the ability to quickly learn these skills.
• Experience crafting trade and retail marketing designs that deliver both visual appeal and performance results.
• A diverse portfolio showcasing premium packaging polish and engaging paid social media creativity.
• Strong project management capabilities, capable of juggling multiple projects, managing vendor schedules, and meeting strict deadlines.
• A refined aesthetic sense with knowledge of premium food brands and a clear vision for what defines a premium rice brand's image.
• Resides in or can commit to working onsite in Irvine, CA.

Preferred Qualifications

• Portfolio including food packaging design for CPG brands.
• Experience with experiential marketing or trade show design.
• Skills in motion graphics and coordination of photo/video shoots.
• Knowledge of retail media creative standards such as Walmart Connect and Instacart.
• Background in frozen food branding is a plus.

Compensation and Benefits

Base salary ranges from $85,000 to $100,000 annually, complemented by a bonus structure. Benefits include paid time off, health coverage, and opportunities for significant career advancement as the brand portfolio grows.

Additional Information

This role provides a rare chance to build a brand's creative framework from the ground up within a profitable and stable company. The position offers direct influence on rapidly moving projects, company-wide visibility, and participation in national marketing efforts including trade events and roadshows. Simply So Foods is an equal opportunity employer and certified minority-owned business.