Brand Marketing Manager

About the Role

An established company in the Health & Wellness sector is looking to hire a Brand Marketing Manager to join their vibrant team. This is a permanent, full-time position based centrally with working hours from Monday to Friday during office hours. The compensation package includes a base salary plus performance bonuses.

Key Responsibilities

• Formulate and implement brand marketing plans aimed at boosting customer acquisition and driving revenue growth.
• Increase sales by leveraging retail, e-commerce, corporate partnerships, and exploring new distribution channels.
• Oversee online sales platforms and optimize digital marketing performance.
• Coordinate marketing campaigns, product rollouts, content marketing efforts, and influencer partnerships.
• Conduct market research and analyze campaign metrics and sales data to enhance marketing effectiveness.
• Manage marketing budgets and track commercial outcomes.
• Collaborate closely with internal teams and external partners to reinforce brand positioning.
• Contribute to long-term strategic growth and new market expansion initiatives.

Qualifications and Experience

• A minimum of five years experience in brand or product marketing within consumer products.
• Demonstrated success in growing product sales through both retail and e-commerce channels.
• Practical experience managing online marketplaces or e-commerce platforms.
• Strong commercial acumen with skills to analyze sales and marketing data effectively.
• Experience planning and executing integrated marketing campaigns and managing external agencies or partners.
• Background in consumer retail brands considered advantageous.
• Established contacts with retailers, distributors, or marketing partners are highly desirable.

Additional Information

Interested candidates should apply by sending their resume in MS Word or PDF format to the recruiting contact. Only shortlisted candidates will be contacted. Application submission signifies consent to data collection and usage under the Personal Data Protection Act (PDPA).