Video Content Producer

About the Role

Australian Traveller Media is seeking a skilled Video Content Producer to lead the production of social and digital video content for Australian Traveller and International Traveller brands. This role demands more than just video editing; you will take concepts from initial idea through to publication by shaping edits, writing engaging on-screen copy, selecting suitable music, optimizing videos for various platforms, and managing the publishing process.

Key Responsibilities

• Create and edit compelling short- and long-form videos tailored for social platforms including Instagram, TikTok, Facebook, YouTube, and the company's website.
• Develop innovative concepts and narratives that engage audiences of Australian Traveller and International Traveller.
• Write catchy hooks, titles, and on-screen text to enhance viewer engagement.
• Produce branded video campaigns, collaborating closely with the Native Editor and clients to develop creative ideas, incorporate feedback, and deliver branded content aligning with client and brand objectives.
• Publish videos, track their performance using analytics, and apply insights to improve future content effectiveness.
• Juggle multiple projects independently, prioritizing tasks and meeting deadlines with minimal supervision.
• Occasionally shoot original footage using both professional cameras and mobile devices.
• Keep up-to-date with social media trends and contribute fresh creative ideas to the team.

Candidate Requirements

• Minimum of three years experience in producing and editing digital-focused video content.
• Highly proficient in Adobe Premiere Pro; knowledge of After Effects is advantageous.
• A robust portfolio demonstrating successful social media video content across Instagram, TikTok, Facebook, and YouTube.
• Strong editorial instincts, especially in capturing audience attention quickly and retaining it through storytelling.
• Keen eye for pacing, music selection, and engaging narratives tailored to digital audiences.
• Experience utilizing analytics tools to guide creative video decisions.
• Excellent organizational and project management skills with the ability to work independently.
• Proactive and solution-oriented approach, confident in making creative calls.
• Good grasp of copyright laws, music licensing, and best practices for social media platforms.
• Experience in creating branded content and client collaborations is highly valued.
• A passion for travel is considered an asset.

Why Work With Us?

This opportunity allows you to influence the video content strategy of one of Australia's leading travel brands. You will collaborate with a seasoned editorial team and prestigious tourism clients while having the creative freedom to experiment and innovate to inspire millions of Australians.