ఉద్యోగ వివరణ

About Skinnify

Skinnify is a rapidly expanding e-commerce brand specializing in clothing integrated with built-in resistance, such as leggings, sleeves, and shoes, that transform everyday movements like walking or cooking into passive workouts. Founded just three years ago, the company has already attracted over 150,000 customers and continues to innovate in fitness apparel.

Role Overview

We are seeking a full-time Creative Strategist to spearhead our creative marketing initiatives by producing compelling video and image advertisements that drive sales, strengthen our brand image, and accelerate business growth. The position offers full remote work and a 40-hour workweek.

Key Responsibilities

Design and develop highly effective ad concepts, creative themes, hooks, and narratives for videos and imagery.
Conduct comprehensive research on competitors, consumer psychology, and market trends to discover promising creative approaches.
Lead and manage a creative team comprising three full-time video editors and one full-time image designer.
Collaborate closely with media buyers and growth teams to test creatives, assess their performance, and refine strategies continuously.
Oversee and enhance the entire creative production pipeline to consistently deliver top-tier advertisements.

Candidate Requirements

Strong creative intuition with the ability to think innovatively and craft attention-grabbing, persuasive content.
Experience in performance marketing, especially creating high-converting ad creatives targeted at DTC e-commerce brands; fitness or fashion sector experience is a notable advantage.
Proficiency in transforming initial ideas into polished, result-oriented advertising assets.
Knowledge of user-generated content (UGC) and managing content creators, including sourcing talent and briefing them effectively.
Analytical mindset focused on data-driven optimizations and constant testing to improve creative outcomes.
Excellent organizational skills, capable of managing multiple projects and deadlines autonomously.
Fluency in English, both written and verbal, necessary for effective remote team communication.

Why Work With Us?

Be part of an exhilarating growth journey, directly influencing revenue and brand expansion.
Opportunity for significant career advancement, with internal promotions and salary growth supported by a culture of investing in employee development.
Enjoy complete flexibility to work remotely from anywhere, driven by trust and results rather than clock tracking.
Access to a learning stipend for courses, books, and expert consultations to foster continual professional growth.
Participate in two fully-funded company retreats annually, with cultural and team-building experiences in diverse locations.
Join a highly rated workplace renowned for its supportive and rewarding culture.

Additional Information

Skinnify’s mission revolves around making fitness accessible and effortless, especially for busy, hardworking women. The founder’s vision was fueled by a personal connection to this demographic, aiming to encourage health through innovative apparel.

The product line has expanded from resistance leggings to include various clothing items and shoes, all designed to seamlessly integrate fitness into daily life.

Core company values include innovation, effectiveness, accessibility, fun, and high product quality.

Full-Time Creative Strategist at Fast-Growing E-Commerce Startup