Alexander Chebanov

About

Brand and Marketing Manager with 7+ years of experience in FMCG and international marketing across EU and CIS markets. Experienced in product launches, trade marketing, key account management, and analytics-driven growth.

Experience

• Brand Manager
  ResFood
  May 2021 – Present
• Brand Manager (International Marketing: Spain)
  United Confectionary SL
  Dec 2018 – Jul 2020
• Transportation Planner
  Procter & Gamble
  Sep 2017 – Dec 2018
• Marketing Trainee
  NOVLINE
  Feb 2016 – Apr 2016
• Customer Relations Manager
  MordovInvestCentre Ltd
  Sep 2012 – Nov 2016

Education

• M.A.
  MGIMO University (Moscow State Institute of International Relations)
  Business Administration & Management · 2014 – 2016
• M.A.
  Università di Bologna
  International Management · 2015 – 2015
• M.A.
  ICN Business School
  Business Administration & Management · 2014 – 2014
• B.A.
  MGIMO University
  Business Administration & Management · 2010 – 2014

Skills

• Digital Marketing
• Social Media Marketing
• Market research
• Key Account Management
• Competitive Analysis
• Trade Marketing
• Brand Strategy
• Pricing Strategy
• Brand Management
• Category Management
• Packaging Design
• KPI Management
• Supply Chain
• Logistics
• Export Marketing
• Product Launch
• International Marketing
• Promotional Campaigns

🗣️ Languages

• English · Professional
• Russian · Native