Video Editor & Videographer

About Your Reformer

Your Reformer is dedicated to making Reformer Pilates more accessible worldwide. Originating from Australia, it has evolved into an international fitness and lifestyle brand delivering beautifully crafted reformers, innovative digital products, and premier education globally. As expansion continues throughout Australia, New Zealand, North America, Europe, and beyond, the company seeks dynamic and creative individuals to join the team and contribute to shaping the brand's future.

Role Overview

We are searching for a highly imaginative, organized, and tech-adept Video Editor & Videographer focused on Direct-to-Consumer (DTC) content. This role involves managing and producing visual storytelling and content creation aligned with our brand strategies. Ideal candidates are passionate about social-first video formats, perform well under fast-paced conditions, and manage both digital workflows and production processes confidently. This full-time role is based at our Mornington headquarters with hybrid work options and requires occasional travel for campaign shoots.

Key Responsibilities

• Create and shoot engaging short-form videos optimized for social media platforms such as Instagram Reels, TikTok, and Pinterest.
• Produce and edit longer videos for YouTube and promotional purposes.
• Develop creative concepts for short films aimed at enhancing brand presence.
• Exhibit meticulous attention to detail in video editing, including expert use of color grading and LUTs.
• Demonstrate thorough knowledge of video camera equipment and lighting techniques.
• Ensure consistent brand voice and visual style across all video content.
• Edit behind-the-scenes, product, and lifestyle footage to maximize audience engagement.
• Select appropriate music scores tailored to each piece of content and export videos in various formats.
• Maintain and organize digital asset libraries, including videos and video ads, with proper tagging and categorization for streamlined team access.
• Regularly update brand folders with new content from shoots and campaigns.
• Produce high-impact video advertisements for paid social media campaigns using tools like Cuttable AI.
• Collaborate with Digital Performance Specialists to align creative elements with advertising strategies and refine content based on performance insights.
• Stay informed on social media video trends and proactively contribute ideas to keep content fresh and engaging.
• Create polished animations incorporating text and graphics to enhance video ads.
• Assist with planning and coordination of shoot logistics; prepare briefs, timelines, and support creative direction during production.
• Organize photoshoots in consultation with the Brand Manager and maintain clear communication with all stakeholders.
• Support development and scheduling of content on Pinterest, TikTok, and YouTube Shorts to increase audience growth and interaction, applying best practices and trend insight.
• Manage organic content planning and execution for TikTok and Pinterest to sustain brand guidelines and engagement levels.
• Collaborate on monthly social media calendars, campaign ideas, and creative plans, including scheduling and publishing posts.
• Gather content ideas through trend research, community feedback, and analytic insights, assisting with performance reporting.

Application Details

We invite passionate storytellers who excel in video creation to apply by submitting a resume, portfolio or showreel, and a brief cover letter explaining fit for the role. Candidates should include examples of social-first content, paid creative ads, and relevant videography or editing projects to demonstrate their skills.