Digital Marketing Manager

About the Role

We are seeking an experienced Digital Marketing Manager with 3 to 4 years of professional experience specifically in the real estate sector. This position is based in Hubli, Karnataka, and requires working onsite.

Key Responsibilities

• Plan, launch, and refine digital marketing campaigns utilizing platforms such as Google Ads and Meta (Facebook & Instagram) Ads.
• Create and implement effective lead generation plans targeting qualified prospects for both residential and commercial real estate projects.
• Track and enhance campaign effectiveness by focusing on key performance indicators, including Cost Per Lead (CPL), Click-Through Rate (CTR), Conversion Rate, and Return on Investment (ROI).
• Manage digital marketing budgets with the objective of achieving maximum returns.
• Perform keyword research, define audience segments, conduct A/B testing, and optimize advertisement copy.
• Analyze campaign metrics and generate comprehensive weekly and monthly performance reports offering actionable recommendations.
• Collaborate closely with sales teams to improve lead quality and increase conversion rates.
• Keep abreast of emerging digital marketing trends, platform upgrades, and industry best practices.
• Partner with creative and content teams to produce engaging ad creatives and optimized landing pages that drive results.
• Continuously optimize campaigns to meet company business goals and revenue expectations.

Compensation and Location

The monthly salary offered for this role ranges from ₹25,000 to ₹30,000. The role requires working from the company's location in Hubli, Karnataka.