Digital Marketing Executive

About the Role

Aham Innovations Private Limited is seeking an enthusiastic Digital Marketing Executive for its Kolkata office. This position is ideal for recent graduates or individuals with minimal professional experience who are eager to enter the field of digital marketing. Comprehensive training will be provided to equip the new hire with necessary skills.

Responsibilities

• Support the management and execution of digital advertising campaigns across platforms such as Google Ads, Meta (Facebook) Ads, Instagram Ads, and LinkedIn.
• Contribute to SEO, SEM, and social media marketing efforts to maximize online reach and effectiveness.
• Assist in generating leads related to IT services, websites, and application projects.
• Manage day-to-day social media posting and engage with the audience to build community interaction.
• Track and monitor campaign performance, preparing fundamental reports to guide improvements.
• Take part in creating marketing content and promotional initiatives in collaboration with the marketing team.
• Coordinate efficiently with graphic designers, developers, and other marketing staff to ensure smooth campaign execution.
• Perform basic keyword research and competitive analysis to inform campaign strategies.
• Stay informed about evolving digital marketing trends, tactics, and tools to remain current and effective.

Requirements

• Recent graduates or freshers with up to one year of experience are encouraged to apply.
• Preferred educational backgrounds include Marketing, Business Administration, BBA, BCA, Computer Science, or related disciplines.
• Basic understanding of digital marketing principles is advantageous.
• Good written and verbal communication skills are essential.
• Proficiency in MS Office suite, particularly Excel, Word, and PowerPoint.
• Interest and some familiarity with SEO and social media marketing.
• Basic knowledge or willingness to learn Google Ads and Meta Ads platforms; prior experience is a plus but not mandatory.
• A quick learner with a proactive and positive mindset, who can manage time effectively and work well within a team environment.