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About LumiMeds

LumiMeds is a swiftly growing telehealth startup headquartered in the United States, committed to revolutionizing weight management and sustained metabolic wellness. The company leverages advanced e-commerce platforms integrated with strong clinical systems to offer personalized remote healthcare solutions. Emphasizing agility, clarity, and ownership, LumiMeds promotes a culture with minimal bureaucracy, encouraging rapid decision-making, flexible priorities, and proactive initiative among its globally distributed, remote workforce. The organization values diversity, inclusivity, and continuous professional development within the healthcare technology industry.

Role Overview

We are in search of a skilled, full-time Copywriter responsible for crafting clear, engaging, and regulation-compliant content across multiple marketing channels. This role requires creating persuasive messages targeted at patients, prospective clients, and partners, tailored to resonate across various audience segments. The candidate should demonstrate expertise in conversion psychology, adaptable writing styles, and the ability to thrive in a fast-paced startup environment. Working closely with the Creative Director and marketing team, the Copywriter will help develop and implement cohesive campaign strategies aligned with our brand voice and compliance requirements, playing a key part in the company's innovative healthcare delivery model.

Key Qualifications

Demonstrable copywriting experience, preferably within healthcare, telehealth, or DTC sectors
In-depth knowledge of conversion-driven writing methods
Exceptional English language skills with strong grammar and tonal precision
Adherence to brand voice and regulatory compliance protocols
Experience producing copy for email and SMS marketing campaigns
Ability to independently manage timelines and juggle multiple projects effectively
Familiarity with marketing KPIs such as click-through rates, conversions, and A/B testing is advantageous
Experience in regulated industries like healthcare or wellness is preferred
Understanding of telehealth or weight management market segments is a plus

Responsibilities

Produce and refine marketing content for emails, SMS blasts, landing pages, websites, paid digital ads, and social media channels
Partner with the Creative Director and marketing team to design and execute promotional campaigns and product launches
Modify messaging and tone for diverse audiences and platforms, ensuring brand consistency and compliance
Enhance content effectiveness by analyzing performance data, user input, and test outcomes to boost engagement and conversion metrics
Support patient communications and internal messaging as required
Ensure uniform messaging across touchpoints and maintain adherence to industry regulations
Monitor industry trends to integrate current best practices into copywriting efforts

Benefits

Attractive salary package
Flexible remote working options
Prospects for career advancement and skill growth
Dynamic, innovative, and collaborative company culture
Engagement with a mission-focused organization championing health and wellness
Opportunity to work with a diverse, international team of experts

Equal Employment Opportunity

LumiMeds is an equal opportunity employer dedicated to fostering diversity and inclusivity. Hiring decisions are made based on skills, experiences, and cultural fit, irrespective of race, ethnicity, gender, age, sexual orientation, disability, or background. We believe a diverse workforce drives innovation and contributes to our success in delivering impactful healthcare solutions.

Copywriter - Remote