Content Production Manager

Job Overview

We are seeking a Content Production Manager to oversee the planning, adaptation, and delivery of marketing and in-store communication content that aligns with brand and campaign objectives. This role involves working closely with media agencies, production vendors, and store visual teams to ensure high-quality asset production and effective communication across multiple channels.

Key Responsibilities

• Manage adaptation and delivery of globally initiated marketing activities across various media and in-store communication platforms.
• Coordinate local tactical asset production and adaptation according to the marketing plan.
• Keep abreast of local daily plans to forecast asset requirements, staying updated with global media formats, channel playbooks, store communication strategies, and placements.
• Collaborate with Media Leads, media agencies, production partners, and vendors by briefing, monitoring, and approving asset production and adaptation.
• Serve as the primary liaison for media agencies regarding formats, assets, and campaign deliverables.
• Coordinate production of in-store communication materials in partnership with Store Visual teams.
• Brief Store Visual teams on point-of-sale plans, campaign quantities, and incorporate local digital content needs into production.
• Gather and share in-store feedback on communication assets and their allocation with relevant stakeholders.

Qualifications and Experience

• Degree in Marketing, Media, Production Management, or equivalent professional experience.
• Comprehensive knowledge of paid media formats including TV, OOH, OLV, Display, Social Media, and Print.
• Familiarity with retail store communication formats and production processes.
• Exceptional organizational skills and keen attention to detail.
• Strong analytical and problem-solving capabilities.
• Fluency in English is required; additional language skills are advantageous.
• At least 3 to 5 years of experience in marketing, content production, or media roles on either client or agency sides.
• Background in fashion retail or a similar sector.

Additional Information

• H&M fosters a diverse and inclusive workplace valuing a variety of backgrounds and identities.
• The organization follows seven core values that have shaped its success for over 75 years.
• Employees have access to Colleague Resource Groups which provide community and networking opportunities.
• H&M encourages authenticity and personal expression at work.
• A global talent community offers career progression possibilities without limits.
• Employees benefit from discounts across H&M, & Other Stories, and COS brands.

Compensation

The annual salary for this salaried, exempt position is approximately $97,200. Note that final pay may vary based on qualifications and the company’s assessment.