Senior Area Sales Manager

Overview and Objectives

This role entails partnering with the Zonal Sales Manager (ZSM) to develop and cascade strategic sales plans for the area, considering various market dynamics and competitive forces. The focus is on achieving sales targets through effective team engagement and market analysis.

Responsibilities

• Collaborate with ZSM to formulate area sales strategy and team approach aimed at meeting set targets, factoring in product-environmental elements, competitors, and local market trends.
• Continuously monitor industry advancements, market changes, and competitor activities within the local region.
• Oversee comprehensive management of partner relationships by guiding sales managers on onboarding, activation, and engagement to meet business goals.
• Analyze emerging market trends and opportunities to provide directional guidance to the sales team.
• Identify and acquire referral partners with extensive customer bases for business loans.
• Identify opportunities for local business growth, spearheading expansion and new customer acquisition to build a substantial portfolio.
• Support team members with complex transactions to ensure successful closures and high customer satisfaction.
• Clearly communicate sales objectives, role expectations, product features, and USPs to enhance team performance.
• Manage complaint tracking and escalations by coordinating with stakeholders to ensure timely resolution.
• Implement initiatives based on customer satisfaction surveys and Net Promoter Scores, addressing key focus areas.
• Recommend and execute approved sales solutions and schemes to grow sales while optimizing costs.
• Act as an escalation point for key customer grievances, ensuring effective resolution.
• Promote adoption of efficient processes across the customer lifecycle including sourcing, approval, servicing, and collections.
• Manage local distribution channels for lending and referral partners, engaging with senior stakeholders to maintain operations.
• Drive team performance by focusing on business growth, client engagement, productivity metrics, and providing necessary support.
• Implement process improvements and best practices to boost operational efficiency and business impact.
• Facilitate cross-selling of lending solutions through referral partners' customer networks.
• Coach and develop team members to enhance their customer acquisition capabilities and support continuous improvement through training and self-development.
• Coordinate proactively with internal stakeholders to ensure alignment and smooth cross-functional operations towards business goals.