Public Relations Officer

About Shooting Stars

Shooting Stars is a dynamic brand and licensing partner dedicated to transforming iconic entertainment and technology brands into engaging consumer experiences. Collaborating with notable partners like Warner Bros. Discovery, Sanrio, SteelSeries, and ASUS, the company integrates stories and characters into products that deeply connect with audiences. Their expertise spans brand development, licensing strategy, product design, retail support, and marketing, particularly excelling in boxed gaming products, gaming accessories, and FMCG sectors. The company values innovation, trust, humility, structure, and focus to consistently produce high-quality results.

Role Summary

Located in Doha, Qatar, this on-site, full-time role demands responsibility for managing Shooting Stars' public persona, rolling out effective PR campaigns, and ensuring uniform messaging throughout all communication outlets. Daily activities involve drafting press releases, orchestrating media events, coordinating with interviewers, and nurturing relationships with journalists and media contacts.

Responsibilities

• Develop and execute public relations campaigns to enhance brand image.
• Create press releases and manage media event organization.
• Coordinate interviews and maintain strong media relationships.
• Monitor media coverage and compile reports and talking points.
• Collaborate with marketing and branding teams to align PR with business goals.
• Respond to public and media inquiries, support crisis communication efforts.
• Identify opportunities to boost brand visibility within target markets.

Qualifications and Skills

• Expertise in Public Relations and Media Relations to effectively manage external communications and brand reputation.
• Proficiency in drafting clear, strategic press releases suited for diverse audiences.
• Strong communication abilities, including excellent verbal, written, presentation, and interpersonal skills.
• Ability to partner with cross-functional teams, juggle multiple projects, and adhere to tight deadlines in a fast-paced setting.
• Experience in PR, communications, or marketing, with a preference for backgrounds in entertainment, gaming, or FMCG industries.
• Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or related field is desirable.
• Familiarity with the media landscape of Qatar and the MENA region; Fluency in English required and Arabic knowledge is a benefit.