Marketing Manager

Role Overview

Plaza Premium Group is hiring a Marketing Manager to help build and launch a luxury private terminal experience for high-net-worth and ultra-high-net-worth travelers. This position plays a key role in taking the brand from pre-opening preparation through launch and ongoing growth.

Key Responsibilities

• Create and steer the overall marketing direction and brand positioning for the terminal.
• Develop and implement coordinated marketing plans that present the terminal as a premium, discreet, and distinctive luxury gateway.
• Take ownership of end-to-end pre-opening marketing planning, including timelines, milestones, and deliverables needed for launch readiness.
• Design and roll out targeted campaigns aimed at attracting HNW/UHNW clients, corporate customers, and travel partners.
• Form and manage partnerships with luxury brands, private banks, concierge providers, and travel collaborators to increase visibility and reach.
• Lead premium brand activations such as exclusive events, previews, public relations initiatives, and launch campaigns.
• Supervise and support a Marketing Executive while ensuring strong brand consistency and high-quality content across all channels.
• Monitor budgets, define KPIs, and assess performance and return on investment to support ongoing optimization.

Candidate Profile

The role suits a hands-on marketing leader with deep experience in luxury hospitality, aviation, or premium service environments. Success in pre-opening or launch-focused settings is strongly preferred. The ideal candidate should be confident managing multiple stakeholders, leading agencies, and delivering work with a high level of precision in fast-moving situations.

Why This Role

• Join a landmark pre-opening initiative with significant strategic importance.
• Help create a world-class luxury travel experience from the ground up.
• Take on a highly visible role with direct influence on commercial outcomes.
• Work in a collaborative, fast-paced, and entrepreneurial environment.

Location

Singapore, Changi, East Region.

Additional Information

This is a full-time, onsite position. The employer is looking for a senior marketing professional who can operate confidently in a premium brand environment and contribute to launch excellence. No salary, vacancy count, or start date was specified.