LATAM Marketing Coordinator

Role Overview

The LATAM Marketing Coordinator at Global Wave Group, based in Albany, Auckland, is responsible for supporting and driving marketing efforts across Latin American markets. Reporting to the Global Marketing Manager and Head of IT, this role offers an engaging opportunity to work collaboratively in a global setting with regional Business Development Managers, senior leaders, and marketing teams to execute campaigns, coordinate events, and manage digital marketing initiatives targeting Spanish- and Portuguese-speaking audiences.

Key Responsibilities

• Facilitate and support marketing initiatives throughout LATAM regions.
• Serve as the primary communication bridge between LATAM-based Business Development Managers, senior management, and the global marketing department.
• Organise and oversee the implementation and follow-up of promotional campaigns and region-specific marketing programs.
• Manage translation and localisation of marketing content into Spanish and Portuguese as needed.
• Assist the Events Manager in planning and executing expos, webinars, seminars, and partner-related events.
• Collaborate closely with BDMs to ensure marketing activities are in line with the strategic business objectives of the LATAM region.
• Coordinate the development of content, maintain social media presence, facilitate email campaigns, and update websites for the LATAM market.
• Ensure that marketing materials fully comply with applicable regulations and brand standards in partnership with the Compliance team.
• Track marketing campaign results and compile reports offering insights and suggestions for improvement.
• Manage vendor relations including agencies, translators, suppliers, and media contacts.

Essential Qualifications and Skills

• Bachelor's degree in Marketing, Business Administration, Communications, or related fields.
• At least 2 years experience in marketing coordination, executive roles, or similar positions.
• Native or fluent proficiency in Spanish with excellent verbal and written communication capabilities.
• Professional-level English language skills.
• Experience handling multiple projects simultaneously and engaging with diverse stakeholders.
• Prior experience in FinTech, financial services, or regulated sectors is a plus.
• Strong familiarity with digital marketing platforms and campaign management.
• Exceptional organizational and project management skills.
• Proven ability to manage stakeholder communications effectively.
• Keen attention to detail with capability to prioritize competing demands.
• Strong time management, analytical thinking, and problem-solving skills.
• A track record in coordinating marketing campaigns, content localisation, and promotional activities.
• Self-driven, proactive, and comfortable working independently in a dynamic environment.
• A cooperative team member who maintains a constructive and solution-focused outlook.