Business Development Representative - Australia

About Primer

Primer offers a unified infrastructure for managing global payments, empowering finance and payments teams with enhanced visibility and control to simplify complexity, boost performance, and increase revenue through a single platform. Supported by leading investors like Sofina, Peak XV Partners, ICONIQ, Tencent, Accel, and Balderton, Primer is developing the payments layer trusted by the world's top companies.

Role Overview

As a Business Development Representative (BDR), you will be tasked with producing qualified sales leads for Business Development Managers within targeted account groups by engaging in proactive outbound sales activities.

Key Responsibilities

• Initiate and guide potential clients through early sales process phases.
• Book outbound meetings using multiple channels including cold calling, personalized emails, social media engagement, and video prospecting.
• Perform market research to identify and target prospective customers.
• Leverage creative approaches to engage with the Ideal Customer Profile (ICP).

Desired Qualifications and Experience

• Prior success as a BDR or Sales Development Representative in meeting or exceeding sales quotas.
• Proficiency in prospecting and qualifying new sales opportunities.
• Consultative, analytical, and strategic mindset toward sales activities.
• Exceptional interpersonal communication skills with the ability to engage and influence naturally.
• Proven experience selling to the Australian market, especially enterprise-level businesses.
• Background in selling complex technology products is advantageous, particularly in payments, though not mandatory.
• Self-driven with enthusiasm to grow alongside a rapidly scaling company.

Interview Process

• Introductory discussion with a Talent Partner.
• Interview with the Hiring Manager.
• Role-specific challenge stage.
• Final interview assessing alignment with company values.

Work Culture and Environment

Primer fosters a culture that encourages excellence and meaningful impact, staffed by mission-driven, intelligent, and reflective professionals committed to delivering exceptional solutions. Operating fully remotely since inception, Primer invests in fostering relationships through high-quality remote work practices, face-to-face interactions such as workations and an annual company retreat, plus access to coworking spaces in major cities.

The role presents stimulating challenges associated with scaleups and product innovation, supported by robust onboarding, a collaborative team, and a commitment to individual success.

Benefits

• Fully remote and globally distributed workforce.
• Competitive equity options.
• Unlimited holiday policy, with at least 25 days off annually.
• Access to coworking spaces in multiple cities.
• Company-sponsored workations and retreats.
• Top-tier equipment provided for the role.
• Home office setup allowance (£500).
• Generous budget for professional development and learning.
• Private medical insurance coverage.
• Additional perks tailored by location.

Diversity and Inclusion

Primer advocates for diversity and inclusivity, encouraging applications even if candidates may not fully match every listed qualification. The company maintains a strict zero-tolerance policy toward discrimination on any grounds including age, disability, gender, race, religion, sexual orientation, and more.