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Social Media Manager
Ghaziabad, Uttar Pradesh, India · Tempo total
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- Experiência
- 1 ano
- Salário
- INR 300,000 – INR 350,000 / year
- Vagas
- 1
- Publicado
- há 2 dias
- Modo de trabalho
- No escritório
- Elegibilidade
- Open to all applicants including those without a graduation degree.
- Retomar
- Obrigatório candidatar-se
Onde você trabalhará
Descrição da vaga
About Hashtag Mobiles
Hashtag Mobiles is among the rapidly expanding mobile retail outlets in Delhi NCR, transforming traditional retail through innovative and trend-focused strategies.
Role Overview
The Social Media Manager will oversee social media platforms including Instagram, Facebook, YouTube Shorts, and WhatsApp Business, ensuring a consistent brand voice and engaging content to boost store visibility and customer engagement.
Key Responsibilities
- Manage daily scheduling and publication of posts, reels, stories, and promotional material.
- Capture and edit high-quality photos and videos of products to create appealing reels featuring smartphones, accessories, offers, and customer stories.
- Design promotional graphics with tools such as Canva to support marketing campaigns.
- Promote new product launches, festive promotions, exchange offers, EMI plans, and discounts.
- Execute localized social media campaigns aimed at increasing foot traffic to the store.
- Collaborate with store staff to stay updated on products and promotions.
- Engage with audiences by responding promptly and professionally to comments, messages, and customer feedback.
- Manage online reputation by handling reviews and fostering positive relationships with local customers.
- Create and oversee paid advertising campaigns on Facebook and Instagram focusing on lead generation and expanding regional reach.
- Analyze campaign and platform metrics including follower growth, engagement, reach, and conversion rates, providing weekly and monthly performance summaries.
- Introduce innovative ideas to increase social media effectiveness and presence.
Required Skills and Qualifications
- Proven experience managing Instagram and Facebook business pages.
- Strong capabilities in photography and video production.
- Proficiency with graphic design and video editing software such as Canva, CapCut, VN Editor, or Adobe Suite.
- Basic knowledge of Meta Ads Manager for handling paid advertising.
- Fluent communication skills in English and Hindi.
- A creative flair aligned with current social media trends.
- Familiarity with smartphones and related accessories is advantageous.
Education and Experience
- Graduation is preferred but not compulsory.
- Minimum 1 year of social media marketing experience; however, fresh candidates with an impressive portfolio are encouraged to apply.
- Experience in retail, electronics, or mobile phone sectors is preferred.
- Proven ability to craft viral reels and execute localized marketing initiatives.