Social Media Manager

About BIT

BIT, formerly known as Matrixport, is a globally established digital asset financial services and infrastructure group headquartered in Singapore. Founded in 2019, the company bridges traditional finance and digital assets by providing governance-driven financial services and advanced technology solutions. BIT manages assets exceeding US$7 billion and supports over US$7 billion in monthly trading volumes. Their services encompass custody, trading, asset and wealth management, liquidity and financing solutions, and tokenized real-world assets, catering to institutional and professional investors worldwide. BIT operates with regulated entities across Singapore, Hong Kong, Switzerland, the United Kingdom, the United States, and Bhutan.

Why Join BIT

BIT fosters teamwork to solve complex challenges, promoting an environment of openness, transparency, respect, and inclusivity. Every member's voice is valued, and the company continuously seeks intellectually curious and entrepreneurial talents eager to influence the crypto ecosystem and develop innovative products for future users.

Role Overview

The company seeks a creative and motivated Social Media Manager to lead its English-language social media channels. The candidate will be responsible for growing social media followers, increasing brand visibility, and producing compelling content that engages the target audience across platforms like X (Twitter), LinkedIn, Instagram, and YouTube.

Key Responsibilities

• Design and implement a social media content strategy across principal English platforms including X, LinkedIn, Instagram, and YouTube.
• Create, curate, and distribute quality content such as posts, graphics, short videos, and campaign materials.
• Consistently enhance follower growth and engagement through innovative content.
• Keep abreast of social media trends, algorithm updates, and competitor activities to refine content strategies.
• Work closely with marketing, product, and business development teams to ensure social media initiatives align with company objectives and campaign schedules.
• Measure and report on performance indicators including follower growth, reach, engagement, and content effectiveness.
• Maintain and oversee the content posting calendar to guarantee consistent and timely publication across all channels.

Candidate Requirements

• 3 to 5 years' experience in social media management or content creation.
• Excellent written English communication skills to produce engaging and brand-aligned content.
• Demonstratable success in expanding social media followings and elevating brand awareness.
• Familiarity with various social media platforms and their specific content formats, especially X, LinkedIn, Instagram, and YouTube.
• A creative approach paired with strong design sensibility, storytelling skills, and understanding of audience engagement.
• Data-driven mindset with the capability to monitor and analyze social media metrics.
• Basic ability to read written Chinese is advantageous for adapting materials from Chinese sources.
• Self-motivated with the ability to handle multiple content channels simultaneously.

Preferred Qualifications

• Experience in cryptocurrency, fintech, Web3, or financial services sectors.
• Background collaborating with influencers or Key Opinion Leaders (KOLs) to amplify content.
• Knowledge of design software such as Canva or Adobe suite.
• Skill in producing short-form video content.

Additional Information

This full-time role is based in Singapore and involves on-site work. Candidates must agree to BIT’s Candidate Privacy Policy upon application.