Social Media Executive

About the Role

We are collaborating with GLOWWA, an expanding wellness and beauty brand dedicated to promoting well-being both inside and out. Built on passion, purpose, and a community-centric approach, GLOWWA enjoys an actively engaged social media audience.

As part of the marketing team, working alongside the Social Media Manager, you will be essential in amplifying the GLOWWA brand presence across various social channels and fostering community growth.

Key Responsibilities

• Developing and scheduling compelling posts for platforms including Instagram, TikTok, and other social media channels.
• Assisting with planning, filming, and editing engaging short-form videos such as Reels, TikToks, and YouTube Shorts.
• Managing daily interactions within the community to build authentic audience connections.
• Keeping abreast of trends, platform updates, and viral content opportunities to leverage for the brand.
• Supporting multi-channel campaigns, product launches, photo shoots, and broader brand storytelling efforts.
• Monitoring performance metrics and suggesting improvements to boost engagement and audience growth.
• Collaborating creatively with the wider marketing team on concepts and social activations.

Candidate Profile

• Possess 1 to 2 years of relevant experience in social media, content creation, or community roles.
• Demonstrate strong knowledge of TikTok, Instagram, and current trends in short-form content.
• Skillful in producing mobile-first video content, including both filming and editing.
• Comfortable using design and editing tools such as Canva, CapCut, and Adobe Creative Suite.
• Excellent communication and copywriting abilities.
• A creative mindset with a keen understanding of what resonates socially.
• Genuine enthusiasm for beauty, wellness, lifestyle, or digital culture sectors.

Additional Information

This role presents a superb opportunity for a socially savvy and creativity-driven individual ready to influence the voice and community of a fast-growing lifestyle brand. Whether you enjoy trend spotting, content creation, or managing campaigns, this position offers diverse challenges and growth.

Applications will be processed by The Advocate Group, the exclusive recruitment partner for GLOWWA. The Advocate Group operates as an equal opportunity employer welcoming all applicants regardless of background. By applying, candidates agree to the Group's privacy terms.

For further details or to discuss this opportunity, applicants are encouraged to reach out via provided contact methods.