Marketing Manager

About the Role

We are looking for a seasoned Marketing Manager to lead brand strategy, campaign management, and audience development across various digital platforms. This position requires orchestrating integrated marketing efforts that boost brand visibility, drive engagement, and align with strategic business goals in a dynamic, digital-centric environment.

Key Responsibilities

• Design and implement holistic marketing strategies that complement business objectives and resonate with target audiences.
• Lead multi-platform campaigns encompassing SEO, SEM, paid advertising, social media outreach, email marketing, and other digital channels.
• Track and assess campaign success metrics, utilizing data insights to enhance effectiveness and maximize ROI.
• Supervise and mentor a marketing team of 3 to 8 members to foster teamwork, accountability, and development.
• Collaborate closely with creative, sales, product, and senior leadership teams to ensure unified messaging and cohesive campaign delivery.
• Oversee content creation and brand storytelling efforts to maintain a consistent and persuasive marketing voice.
• Employ analytics and marketing automation tools like Google Analytics and HubSpot to monitor audience behavior and conversions.
• Manage campaign calendars, budgets, and timelines to ensure timely and on-scope delivery.
• Keep abreast of industry developments, platform enhancements, and best practices to sustain competitive marketing initiatives.
• Prepare regular reports and presentations translating campaign data into strategic recommendations for stakeholders.

Qualifications

• Minimum of 5 years in professional marketing, preferably in digital-first settings.
• Demonstrated track record of managing successful multi-channel marketing campaigns including SEO, SEM, social media, and email.
• Strong analytical capabilities to interpret marketing data and drive informed decisions.
• Hands-on expertise with marketing analytics and automation platforms such as Google Analytics and HubSpot.
• Experience leading a team of 3-8 members, including coaching and performance management.
• Excellent communication skills, capable of presenting ideas clearly to diverse audiences.
• Bachelor’s degree in Marketing, Communications, Business, or related disciplines.
• Ability to work effectively in fast-paced, collaborative environments managing multiple priorities.

Preferred Experience

• Background in media, entertainment, or creative sectors.
• Expertise in brand marketing, audience growth, or content strategy.
• Skills in paid social marketing, lifecycle marketing, or conversion optimization.
• Familiarity with CRM systems and marketing campaign attribution models.
• Experience collaborating with creative teams to develop impactful visual and written content.
• Comfortable presenting performance data and strategic plans to senior leadership.

Skills

• Marketing Strategy
• Brand Development
• Campaign Management
• SEO & SEM
• Paid Media
• Social Media Marketing
• Email Marketing
• Google Analytics
• Marketing Automation (HubSpot)
• Content Strategy
• Data Analysis
• CRM
• Team Leadership

What We Offer

• Competitive salary with performance-related growth opportunities.
• A vibrant and innovative workplace culture.
• Chance to influence brand strategy and drive tangible business outcomes.
• Support for professional growth and leadership development.
• Exposure to cross-functional teams and projects.
• Meaningful responsibility in campaign and team oversight.

Additional Details

• Experience Required: 5–8 years
• Application Deadline: May 16, 2026
• Interview Process: 2–3 rounds including skill assessments.
• Company Size: Medium (51-200 employees)
• Location: Sydney, Australia
• Industry: Marketing & Advertising
• Application Review Timeline: 1–2 weeks

Contact

For inquiries, please reach out to [email protected].