ਕੰਮ ਦਾ ਵੇਰਵਾ

Overview

DECFORT, an Architectural & Interior Design firm located in Indiranagar, Bangalore, is hiring a goal-oriented Digital Marketing Executive with 1 to 3 years of experience. This full-time role demands expertise in strategizing and managing digital marketing campaigns, alongside responsibilities for website design, development, and continuous optimization.

Key Duties

Conceptualize and implement digital marketing campaigns across Google, Instagram, Facebook, YouTube, and LinkedIn platforms.
Manage paid advertising efforts using Google Ads and Meta Ads to drive qualified lead generation.
Perform both on-page and off-page SEO to enhance website visibility and search ranking.
Create, publish, and oversee social media content including posts, reels, stories, and shorts.
Track campaign progress, analyze results, and compile weekly and monthly performance reports.
Design, maintain, and update the company website, prioritizing user experience and lead conversion.
Utilize CMS tools such as WordPress for website page development and manage landing pages aimed at improving lead capture.
Ensure site responsiveness across devices and optimize site loading speed and technical SEO aspects.
Implement lead capture systems including forms, WhatsApp integration, and call tracking mechanisms.
Manage uploads related to project portfolios, images, blogs, and services.
Collaborate with external developers for specialized features and troubleshoot website issues.
Install and manage analytics and tracking tools like Google Analytics, Search Console, Meta Pixel, and conversion tracking.
Create engaging content maintaining brand uniformity across digital platforms; optimize YouTube videos including thumbnails and SEO.
Assist with photoshoot coordination and document project progress.
Manage incoming leads and coordinate with the sales team to facilitate lead conversion and maintain organized lead databases with follow-up status updates.

Qualifications & Skills

Bachelor's degree in Marketing, Business, IT, or related fields preferred; however, 12th pass candidates with practical digital marketing and website management skills are encouraged to apply.
Certification in digital marketing is an advantage.
Proficient with digital marketing tools including Google Ads, Meta Ads, and SEO tools.
Experience in website design and development with CMS platforms like WordPress.
Basic knowledge of HTML and CSS is desirable.
Familiarity with Google Analytics, Search Console, and other tracking tools.
Ability to create effective landing pages and optimize conversion funnels.
Creative content development skills and basic graphic/video editing capabilities (using Canva, CapCut, or similar).
Strong communication abilities and competence in performance reporting.

Compensation & Work Schedule

Monthly salary ranging from ₹18,000 to ₹30,000 dependent on experience, plus performance incentives.
Opportunities for career advancement.
Work hours are 9:00 AM to 6:30 PM with Tuesday as the weekly day off.

Performance Metrics

Number of qualified leads generated.
Growth in website traffic.
Conversion rates of landing pages.
Engagement and reach on social media platforms.
Return on investment (ROI) for advertising campaigns.
Website performance, speed optimization, and timely updates.

Digital Marketing Executive

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