Social Media Manager

Role Overview

The Social Media Manager will serve as a pivotal contributor within the Millennium Hotels and Resorts UK and EU teams, spearheading the formulation, implementation, and continuous improvement of the Group's social media initiatives. Positioned at the London Corporate office, this role offers a unique opportunity for a strategic and inventive professional to influence the UK portfolio's digital footprint significantly.

Primary Functions

• Craft strategic social media plans designed to elevate brand visibility and engage customers effectively.
• Evaluate long-term social media objectives, preparing quarterly analyses with recommendations for management and executive leadership to adapt digital marketing approaches as needed.
• Produce engaging multimedia and written content including blogs, articles, and posts tailored for social platforms.
• Remain vigilant of cutting-edge trends and innovations within social media and related technologies.
• Generate monthly forecasts on forthcoming social media developments to inform senior leadership.
• Design and oversee promotional contests and campaigns to enhance brand exposure.
• Establish quantitative targets for campaigns, monitor outcomes, and report on the return on investment.
• Supervise and respond to audience interactions including comments and feedback across channels.
• Lead and mentor a team of social media professionals, nurturing junior talent.
• Coordinate with cross-departmental teams and creative units to formulate cohesive, holistic online marketing strategies.

Candidate Profile

• Proven extensive experience in a comparable group-level social media role.
• Comprehensive knowledge of the hospitality industry and guest demographics.
• Strong interpersonal capabilities coupled with adaptable influence and leadership skills.
• Ability to independently operate across multiple hotel functions under high-pressure scenarios.
• Competent project management proficiency.
• Excellent communication skills combined with a customer-focused approach.
• Fluency in English is essential for effective communication within the hotel environment.

Benefits and Incentives

• Access to social events, wellness programs, and team activities.
• Opportunities for professional training and advancement.
• Participation in a pension salary sacrifice plan.
• Structured career progression pathways and periodic salary evaluations.
• Interest-free loans available for season ticket purchases.
• One fully paid volunteer day annually beyond standard leave entitlements.
• Complimentary meals prepared onsite by chefs.
• Holiday allowances linked to length of service.
• Discounts on global accommodation stays and 50% off dining and beverage services.
• Life assurance coverage.
• Referral incentives through the recommend-a-friend program.

Company Background

Millennium Hotels and Resorts operates a global network comprising more than 120 hotels. Their properties are categorized into collections such as Leng's Collection, M Social Collection, Millennium Collection, Copthorne Collection, and The Biltmore. Each segment embodies a distinct identity and caters to various guest preferences and experiences.