Graphic Designer

About the British Fashion Council

The British Fashion Council (BFC) is a not-for-profit body that works to grow the reach and influence of British fashion around the world. By bringing the sector together, backing emerging talent and creating high-profile cultural platforms, the organisation helps designers build durable businesses while advancing innovation, inclusion and responsible practice. As a membership-led organisation, it supports collaboration between creative, commercial and institutional partners to help shape a stronger and more competitive fashion industry. The BFC is funded by industry patrons, commercial partners and government support.

The organisation is an Equal Opportunities Employer and is committed to diversity, equality and inclusion. It aims to create an environment where different perspectives are welcomed, where people can be themselves at work, and where skills development and career growth are supported within a creative culture.

Ethos and Values

The BFC exists to support, defend and promote British fashion globally. Through Strategy 2030: Access, Creativity, Growth, it is focused on building long-term cultural and commercial resilience across the industry. Collaboration, clarity of purpose and high standards are central to the way the team works. The organisation prioritises initiatives that create meaningful opportunities for designers, strengthen partnerships and expand the global impact of British fashion. It aims to maintain an inclusive, high-performing environment where ideas are shared openly and innovation is backed by practical action.

Role Overview

The Graphic Designer will create polished visual content for digital channels, helping bring the BFC brand to life in a consistent, modern and engaging way. Working with the Head of Creative and cross-functional teams, this role will produce assets for social media, websites, campaigns, invitations, email and key cultural moments, ensuring everything aligns with brand standards and connects with contemporary fashion audiences.

The role involves turning creative direction into strong digital outputs, adjusting designs for different platforms and formats, and working closely with internal stakeholders and external creative partners. It supports the delivery of Strategy 2030 by contributing to campaigns, membership activity, events and wider industry initiatives. This is a strong opportunity for a designer who is inventive, culturally informed and comfortable in a fast-moving collaborative setting.

Responsibilities

• Create visually strong assets for invitations, social channels, websites, campaigns, email and other BFC platforms.
• Apply brand rules consistently while tailoring designs for different audiences and channels.
• Convert briefs into clear, compelling and effective digital creative.
• Resize, adapt and version artwork for multiple formats and platforms such as Instagram, LinkedIn, web and email.
• Partner with communications, digital, events and partnerships teams to support integrated campaign delivery.
• Handle revisions and update designs as needed.
• Work with agencies, freelancers and production partners to produce high-quality creative assets.
• Give practical design guidance and feedback to external collaborators to protect quality and brand consistency.
• Liaise with stakeholders to understand requirements, feedback and changing priorities.
• Keep informed on digital design trends, platform updates and audience behaviour, especially within fashion and culture.
• Help shape the BFC visual identity through thoughtful, innovative design across a variety of projects.
• Maintain organised, accessible and well version-controlled files and assets.
• Manage several projects at once while keeping standards high and meeting tight deadlines.

Requirements

• Previous graphic and digital design experience in a creative, fashion, media or cultural setting.
• A strong portfolio showing digital-first work across social, web and campaign formats.
• Confident use of design software such as Adobe Creative Suite, Figma or similar tools.
• Ability to work within brand guidelines while still bringing fresh ideas and originality.
• Good understanding of how design should be adapted across different digital platforms.
• Awareness of current design trends and audience behaviour, particularly in fashion and culture.
• Experience working with external agencies or creative partners to deliver strong outputs.
• Ability to juggle multiple projects and respond constructively to feedback.
• Excellent attention to detail and a consistent commitment to quality.
• Experience creating work for campaigns, events or cultural programmes is desirable.
• Basic motion design or animation knowledge is desirable.
• Experience in a fast-paced, multi-stakeholder environment is desirable.
• Interest in fashion, culture and the creative industries is desirable.
• Experience helping shape a brand or visual identity is desirable.

Working Arrangement

This is a full-time hybrid position, with three working days each week in the office. The office is based at Soho Works, 180 Strand, Temple, London, WC2R 1EA. Standard working hours are 09:30 to 17:30, although flexibility and non-standard hours will be needed during events.

Progression

With strong performance, this role may lead to broader creative responsibility, ownership of major campaigns or brand areas, and potential progression into senior design or creative leadership positions within the organisation.

Key Relationships

The role works closely with the Head of Creative and the wider creative team, as well as communications, digital, events, programme, partnerships and commercial teams. It also involves regular collaboration with external agencies, freelancers and production partners.

Additional Information

The BFC is committed to inclusive hiring and welcomes people from all backgrounds. It values different perspectives and encourages employees to bring their full selves to work while building a creative culture that supports development and career growth.