Revenue Marketer

About Notion

Notion is an innovative AI-powered collaborative workspace designed to unify knowledge, projects, meetings, and AI tools in one place, enabling teams and agents to work more efficiently and clearly. Millions of users — from individuals to large enterprises — rely on Notion to streamline their work by reducing fragmentation and enhancing productivity.

Employees at Notion, known as Notinos, embody the mission of shaping the future of work by crafting durable, human-centric solutions. The company emphasizes meaningful work beyond merely launching features by setting a new standard for teamwork in the AI era, including building business systems of record, managing AI agents, and automating time-consuming tasks to free customers' time for more impactful work.

Role Overview

The Demand Generation team plays a pivotal role connecting sales, marketing, and operations to engage decision makers in mid-market and enterprise targets. Notion follows a "land and expand" model where customers start on the free plan, then upgrade as usage grows across teams and increasingly complex use cases. The users and influencers of Notion are often different from those with purchasing authority.

As a Demand Generation Revenue Marketer, you will collaborate with the global sales force to identify key priorities and partner with the broader Demand Generation group to grow our sales-assist strategy. Your responsibilities will include owning and executing campaigns targeting sales-assist audiences, direct mail initiatives, co-marketing within the ecosystem, and being accountable for contributing to the sales pipeline. This strategic position demands a results-driven leader focused on significantly impacting Notion’s revenue.

Key Responsibilities

• Bring over 8 years of marketing experience relevant to demand generation and revenue marketing.
• Gain in-depth understanding of Notion’s product, users, and buyer journeys to inform strategic planning.
• Lead strategy, execution, and results measurement for targeted account-based programs, engaging key accounts and buying committees throughout their purchasing process.
• Collaborate closely with Sales and Marketing teams to tailor marketing strategies and objectives for high-value accounts, designing personalized programs that nurture prospects from awareness through expansion.
• Monitor and report on important metrics including lead generation, pipeline contribution, performance of programs, and revenue influenced, offering actionable insights for continual improvement.
• Work with Operations and Business Technology teams to optimize utilization of go-to-market systems and tools.
• Engage in diverse projects supporting upmarket pipeline development, including events, digital marketing campaigns, direct mail campaigns, and other initiatives.

Required Skills and Attributes

• Adept at creative problem-solving and comfortable building marketing programs from the ground up in uncharted areas.
• Ability to operate effectively amid ambiguity, rapidly making informed decisions and iterating when conditions change.
• A strong bias towards action and experimentation, preferring to test approaches quickly rather than waiting for full consensus, balancing agility with strategic thought.
• Excellent cross-functional collaboration skills, capable of aligning sales, operations, and creative personnel towards common goals without hierarchical authority.
• Deeply focused on pipeline impact, understanding how campaigns drive revenue beyond just top-of-funnel awareness metrics.
• Growth-oriented mindset around artificial intelligence, actively experimenting with AI tools in marketing tasks and enthusiastic about its potential.

Preferred Qualifications

• Proficient in data-driven identification and prioritization of target accounts, leveraging market research and analytics for decision-making.
• Thrives in a dynamic, rapid-paced work environment and comfortable designing new programs and processes from scratch.
• Customer insight-driven, with a clear understanding of the customer journey, decision-making influencers, and using those insights to craft compelling campaigns.

Compensation and Equal Opportunity

Notion offers competitive cash compensation, equity, and benefits packages. Salary for this role varies by location, scope, and candidate experience. For example, in San Francisco, the base annual salary range is between $174,000 and $205,000.

Notion is an equal opportunity employer committed to diversity and inclusion. Applicants from all backgrounds are encouraged to apply even if they do not meet every listed qualification. The company provides reasonable accommodations during recruitment upon request and adheres to laws protecting applicants with criminal histories.

Use of AI in the Workplace

At Notion, every team member is expected to be curious about AI and eager to use AI technologies as collaborators to enhance their work. While deep AI expertise is not mandatory for every position, employees are encouraged to engage with AI to improve decision-making and efficiency.