Marketing Operations Manager (m/w/d)

Role overview

As the Marketing Operations Manager, you will run POSM (point-of-sale material) operations, strengthen process quality, and support the spread of knowledge across the German market. The position coordinates important POSM workflows for the Moët Hennessy portfolio in Germany and serves as the team’s SAP go-to person.

You will work hand in hand with Sales and Marketing, with additional support from external agencies, to improve execution quality, create greater consistency, and keep information moving on time. A central part of the role is to continuously refine processes and systems in the German marketing environment and build portfolio templates that better support team needs, resulting in a more structured and efficient way of working.

Responsibilities

• Manage the full scope of POSM processes across the Moët Hennessy portfolio in Germany.
• Bring structure to POSM and VAP workflows and help circulate knowledge within the German market.
• Act as the Marketing team’s SAP specialist in Germany, supporting orders, accreditation, invoicing, blocking, and related operations.
• Support high-quality execution of marketing activities by improving consistency and ensuring information is shared promptly.
• Continuously review and enhance processes and systems used in the German marketing setup.
• Create portfolio templates that improve clarity, efficiency, and team organisation.
• Ensure flawless delivery of event POSM.
• Handle mobile bar operations, including the calendar, logistics, repairs, new concepts, cost tracking, and agency coordination, while serving as the main contact for internal mobile bar users.
• Partner with purchasing to identify priority projects, improve conditions, and manage glass trays, POSM stock, and POSM exchanges.
• Process POSM orders and related SAP administration in coordination with Customer Service and Logistics.
• Own annual POSM demand planning, including template creation, catalogue development, order recommendations, cost control, commitments, and estimates.
• Supervise the POSM order app/system and logistics coordination with Maison and local stakeholders.
• Track POSM orders and usage, review inventory regularly, and develop automation or recommendation systems for brands.
• Lead the biannual standard display production projects for the Off-Trade team.
• Maintain the SharePoint-based knowledge management platform.
• Improve core templates such as reporting, product details, promotion overviews, and POSM information.
• Build and maintain accessible calendar structures.
• Set up portfolio budget projects and manage invoicing.
• Create standardised product, brand, concept, and activation materials and information packs.
• Lead annual presentations for the Sales team in alignment with Marketing.
• Build and manage a network of agencies, designers, and suppliers to support project delivery.
• Brief external partners on Moët Hennessy execution standards.
• Maintain the German agency pool, including identification, rate tracking, and yearly updates.
• Develop pitch document frameworks and support process management.
• Review current marketing processes and identify improvement opportunities.
• Strengthen communication channels and collaboration structures through practical improvements.

Requirements

• A degree in business administration, logistics, or equivalent practical experience is required.
• Initial experience in logistics or brand/trade marketing in the German market is expected.
• Strong analytical thinking and advanced computer skills, especially in MS Office and SAP.
• Interest in design combined with commercial thinking.
• Solid understanding of Moët Hennessy brands, the wines and spirits industry, and the luxury segment.
• Excellent organisation, time management, and project coordination skills.
• Ability to set priorities and give teams clear direction and timelines.
• Experience working with agencies and suppliers.
• Fluency in German and English is required; French is an advantage.
• Results-driven, solution-focused mindset with a collaborative style.
• Strong communication and relationship-building abilities.
• Capability to structure ideas, create order, and develop new approaches.
• Team-oriented working style with a methodical and organised approach.
• Strong time management and the ability to influence and negotiate.
• High attention to detail.
• Comfortable collaborating across internal teams as well as with agencies and suppliers.
• Ability to work through ambiguity with flexibility in both solutions and working methods.

Perks

• More than 30 days of vacation.
• Discounts on company products plus access to corporate benefits.
• E-bike leasing, fitness support, and a monthly meal allowance.
• Comprehensive training, a strong workplace atmosphere, and modern equipment.
• Opportunities for additional learning and international development within LVMH.

Additional information

This role is based in Munich, Bavaria, Germany and is a full-time onsite position.