Freelance Brand Designer for Tendem Project

About Mindrift and the Role

Mindrift specializes in connecting expert professionals with innovative AI technology initiatives. Our platform's goal is to enhance AI development by integrating practical expertise with cutting-edge technology from around the world.

We are seeking a skilled Brand Designer to work on the Tendem project, focusing on shaping strong visual brand identities for tangible brands and products. This is a part-time remote freelancing opportunity ideal for experienced creatives who can craft engaging brand assets and maintain consistent visual identities.

Primary Responsibilities

• Create essential brand elements such as logos, complete visual identities, and detailed color palettes.
• Systematically produce, organize, and provide different variants of core branding components.
• Serve as the strict custodian of brand consistency across internal and external outputs, including pitch presentations and social media materials.
• Construct scalable and sustainable visual systems aligned with contemporary design principles.
• Ensure design quality by validating brand aesthetics across digital and print platforms uniformly.

Qualifications and Experience

• Preferably at least 2 years of experience in brand design, graphic design, art direction, or visual communications.
• A bachelor's or master's degree in Graphic Design, Visual Arts, Communication Design, or related creative disciplines is advantageous.
• Demonstrated portfolio showcasing brand identity creation, logo design, and brand guidelines.
• Strong understanding of brand translation across diverse digital and print contexts.
• Strategic and meticulous approach to developing sustained brand equity.

Technical Proficiencies

• Expert in designing foundational brand assets from the ground up, including scalable logos, unique color schemes, and typography systems.
• Proficient with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma for crafting and managing brand assets.
• Skilled in adapting brand elements flawlessly across various formats, from social media kits to corporate decks and printed materials.
• Experienced in establishing brand system architecture including style guides and structured digital asset libraries.

Additional Expectations and Requirements

• Strong dedication to maintaining visual consistency and acting as a brand gatekeeper.
• Self-motivated and capable of independently addressing challenges and delivering high-quality assets.
• Portfolio must be included with the application, highlighting branding work and guidelines.
• English language proficiency at upper-intermediate (B2) level or above is required.

Project Commitment and Compensation

During active phases, workload is estimated at approximately 10-20 hours weekly, depending on project needs. This is an estimate rather than a guaranteed number of hours.

Compensation on this project can reach up to $50 per hour equivalent, varying according to individual contribution levels and pace. Rates differ across projects depending on scope and expertise demanded.