eComm Subscription & LTV Manager (CPG Brands)

About DTCPG

DTCPG operates as a boutique consulting firm specializing in lifetime value enhancement for CPG brands. The agency concentrates on subscription growth, customer retention, churn reduction, and customer experience improvement to elevate subscription revenue and deepen customer relationships. Their approach blends clear strategic direction with speedy, effective implementation, generating tangible outcomes within weeks.

Role Overview

The eCommerce & Retention Manager role for CPG subscription brands is a remote, full-time position based in the United States. The manager's core responsibility is to optimize subscription performance and retention rates for client brands, focusing on analyzing customer behavior and subscription data to uncover churn reduction opportunities. Key duties include refining customer communication flows, enhancing customer service processes, and designing offers and campaigns that increase customer lifetime value and recurring revenue. Regular reporting of performance metrics and strategic recommendations is expected.

Key Responsibilities

• Examine customer subscription data to identify trends and areas for churn reduction.
• Collaborate with clients to improve customer journey communications and overall customer service.
• Create and implement offers, campaigns, and automated workflows aimed at boosting lifetime value and recurring sales.
• Produce regular reports detailing performance insights and actionable recommendations.
• Manage multiple client priorities effectively in a remote workload.

Required Qualifications

• Proven expertise in customer retention and subscription business strategies, particularly in eCommerce or subscription sectors.
• Strong analytical capabilities to process data, recognize patterns, and transform insights into concrete initiatives.
• Excellent professional communication skills for liaising with clients and cross-functional teams.
• A customer-centric attitude with proficiency in enhancing customer service throughout the customer lifecycle.
• Experience working with eCommerce platforms, subscription management tools, and CRM or marketing automation software.
• Ability to work autonomously in a remote, part-time setting while juggling several client tasks.
• Background in Consumer Packaged Goods (CPG), Direct-to-Consumer (DTC), or subscription brands is advantageous.
• Bachelor’s degree or equivalent in Business, Marketing, Communications, or a related discipline.

Compensation

The salary range for this position is $90,000 to $140,000 per year.

Application Details

Applicants should submit their CV or professional profile, hourly rate expectation, openness to full-time roles, and any portfolio or website showcasing related subscription, retention, or lifetime value achievements. A brief note highlighting relevant successes in these areas is encouraged but optional. Applications will be assessed continuously as received.