CRM & Systems Integration Specialist

About the Role

MTE Corporation is looking for a CRM & Systems Integration Specialist to design, administer, and improve marketing and commercial systems including Salesforce, HubSpot, partner portals, lead generation automation, customer service tools, pricing systems, and digital sales enablement platforms.

This position collaborates closely with Marketing and Sales teams to develop and sustain automated integrations that enhance data quality and elevate the customer experience. The successful candidate will bring deep Salesforce knowledge, systemic thinking, and strong business insight to create scalable and efficient solutions that drive organizational growth.

Key Responsibilities

• Manage and optimize Salesforce administration, including configuration of objects, fields, workflows, validation rules, dashboards, and reports.
• Lead Salesforce projects encompassing integrations and third-party app implementations.
• Design and refine lead generation processes including routing, scoring, and lifecycle management.
• Generate insights to improve marketing strategies and business results.
• Oversee the digital ecosystem covering marketing, sales, customer service, and digital platforms such as CRM, marketing automation, partner portals, and product configurators.
• Identify and execute process improvements to boost system performance, usability, and reporting accuracy.
• Maintain and enhance reporting to monitor lead generation, sales funnel efficiency, and revenue impact.
• Ensure data and workflow consistency across pricing, product information, and platforms.
• Support and optimize customer-facing digital tools for quoting and order handling, managing user access and permissions.
• Collaborate with Sales, Marketing, and Engineering teams to guarantee systems integration, scalability, and alignment with business processes throughout the customer journey.
• Troubleshoot and resolve system integration issues as necessary.

Qualifications

• Excellent problem-solving and analytical capabilities with emphasis on data precision and process enhancement.
• Strong communication skills and the ability to collaborate effectively across departments.
• Experience with identity and access management systems such as miniOrange or Okta is preferred.
• Familiarity with pricing, quoting, or order management platforms is beneficial.
• Capacity to work independently and self-direct with good prioritization skills.