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About Stay22

Stay22, headquartered in Montreal, empowers creators and digital platforms to generate additional revenue from their existing traffic through seamless technology. Currently, over 6,500 creators and platforms utilize Stay22, facilitating more than $1 billion in annual transactions. Initially focused on the travel sector, the company has expanded its monetization services to retail, lifestyle, publishing, events, and transportation, catering to the evolving creator economy.

Position Overview

We are seeking an entrepreneurial commercial leader to spearhead Stay22's expansion and presence in Asia-Pacific (APAC). This inaugural regional role involves formulating and executing Stay22's entry and growth strategy across APAC. You will cultivate strategic partnerships, establish a scalable commercial system to drive sustained growth, and represent Stay22 throughout the region.

Reporting to the Head of Sales, you will exercise considerable autonomy while collaborating closely with senior leadership to shape the regional commercial vision. Key responsibilities include identifying target markets, forging relationships with travel brands, creators, publishers, and digital platforms, and supporting supply-side opportunities to advance the region's success.

This opportunity is designed for individuals comfortable with ambiguity, eager to build initiatives from the ground up, and aspiring to develop impactful, long-lasting commercial ventures.

Key Responsibilities

Devising and implementing Stay22's commercial growth strategy for APAC by identifying and prioritizing markets for regional expansion.
Establishing and managing strategic relationships with travel companies, publishers, creators, event organizers, transportation providers, and other partners that drive demand.
Customizing existing commercial strategies to suit local market dynamics and innovating new approaches as necessary.
Providing strategic guidance on supply-side collaborations to boost regional development.
Creating a scalable commercial operation model encompassing pipeline generation, forecasting, and business planning specific to the region.
Collaborating with teams across Sales, Supply, Marketing, Product, Customer Success, and Executive Leadership to execute regional initiatives effectively.
Managing commercial planning, budgets, and performance metrics for the region while contributing to the establishment of a sustainable operational framework for APAC.
Frequently traveling across APAC to strengthen partnerships, participate in industry events, and act as Stay22’s ambassador within the travel sector.

Candidate Requirements

Minimum of 10 years' experience in partnerships, sales success, business development, or commercial leadership within travel technology, affiliate marketing, creator economy, or digital media sectors.
Well-established network in the APAC travel ecosystem, including OTAs, creators, publishers, tourism agencies, event organizers, transportation, and related industries.
Proven ability to craft multi-market commercial strategies across Asia with deep understanding of diverse customer behaviors, partnerships, and go-to-market tactics.
Experience managing regional business results, including budget control, forecasting, and commercial planning.
A strategic mindset paired with a pragmatic, hands-on execution approach.
Comfortable operating independently with limited structure in a dynamic, fast-paced environment.
Willingness to undertake frequent travel throughout APAC and quarterly visits to the Montreal headquarters.

Success Metrics

Within the first 12 months, your success will be determined by laying a robust foundation for Stay22's long-term APAC growth. This role emphasizes regional development over immediate revenue objectives. Expected achievements by year-end include:

Identification, validation, and activation of up to three key markets.
Securing the first major demand-side and flagship enterprise partnerships in the region.
Establishing a healthy regional sales pipeline and a clear, repeatable local go-to-market strategy scalable into subsequent years.
Delivering foundational commercial and operational structures supporting scale, contributing to targets such as $1 million USD annual recurring revenue, engagement with over 50 active partners, and achieving threefold pipeline coverage against year two projections.

Hiring Process Overview

Initial screening with Talent Acquisition Partner (45 minutes)
Interview with Hiring Manager (60 minutes)
Completion of a take-home business case
In-person panel interview, presentation, and team interactions at the Montreal office over two days
Final offer and onboarding process

Note: The recruitment process timeline is subject to adjustments based on team requirements.

APAC Commercial Lead

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