Social Strategy & Community Manager

Overview

Tacori is looking to hire a Social Strategy & Community Manager based in Los Angeles who will work onsite four days a week. This role involves managing day-to-day social media strategy, content publishing, and community interaction across various platforms. The successful candidate will play a key role in shaping Tacori's social channels, steering channel strategies, drafting creative briefs, supervising content flow, and ensuring all social content aligns with the brand's luxury image marked by precision and careful craftsmanship.

Key Responsibilities

• Develop and advance social media strategies for platforms including Instagram, TikTok, Facebook, Pinterest, Reddit, and emerging social channels.
• Convert brand, campaign, product, and business goals into tailored strategies and content calendars specific to each channel.
• Monitor and incorporate relevant trends, formats, discussions, and cultural moments while maintaining brand standards.
• Manage a proactive social content calendar and pipeline.
• Create clear, creative briefs tailored for internal teams, creators, agencies, and production collaborators.
• Collaborate with cross-functional teams such as Brand, Creative, PR, Digital, and Merchandising to synchronize social efforts with company objectives.
• Manage daily community engagement including responding to comments, direct messages, mentions, and conversations with appropriate brand voice and tone.
• Foster meaningful relationships with followers, customers, content creators, retailers, and brand advocates.
• Identify opportunities to enhance community interaction, spark dialogue, and support growth.
• Design and implement community-driven initiatives that promote participation, customer loyalty, and advocacy.
• Relay audience insights, sentiment, common inquiries, and customer feedback to internal stakeholders.
• Conceptualize social-first content ideas that embody Tacori's visual and verbal identity.
• Write comprehensive briefs detailing content ideas, target audiences, platform-specific behaviors, and deliverables.
• Evaluate creative outputs ensuring content is distinctive, platform native, and upholds luxury standards.
• Identify varied content requirements spanning campaigns, product narratives, creator-generated content, behind-the-scenes insights, and reactive social posts.
• Maintain a uniform visual and editorial standard across all social channels.
• Draft compelling and polished social media copy consistent with Tacori’s brand voice.
• Oversee scheduling, publishing, tagging, linking, and maintain clean channel management across platforms.
• Assure content accuracy, timeliness, and optimization for each social network.
• Coordinate content approvals and streamline publishing workflows.
• Monitor performance metrics related to channels, content, community, and audience engagement.
• Analyze data to uncover trends that maximize reach, engagement, and community growth.
• Iterate and optimize content strategies, formats, cadence, and platform-specific approaches based on insights.
• Produce performance reports with clear analyses and actionable guidance.
• Stay current on platform updates, emerging user behaviors, and social media best practices.

Candidate Profile

• Possesses 4 to 6 years of relevant experience in social media strategy, channel management, or community management.
• Strategic thinker with enjoyment and capability for day-to-day social media execution.
• Deep expertise in platforms like Instagram and TikTok, with a solid grasp of evolving user behaviors.
• Proven experience building and nurturing engaged online communities.
• Ability to develop and translate strong social concepts into actionable creative briefs.
• Sharp visual acumen with an understanding of what elevates content for a luxury brand environment.
• Excellent writing skills with sound judgment of tone, audience, and cultural relevance.
• Comfortable leveraging social media analytics and performance data to refine strategies.
• Highly organized, proactive, collaborative, and adept at managing multiple priorities.
• Culturally aware and actively plugged into the social media landscape to quickly spot opportunities.

Preferred Qualifications

• Background in luxury, fashion, jewelry, beauty, or other visually centric consumer categories.
• Experience growing communities on Reddit or other community-driven platforms.
• Familiarity with working alongside creators, influencers, agencies, or external production teams.
• Knowledge of social listening, publishing, and analytics tools.

Additional Information

Location: Glendale, CA, with requirement to be onsite in Los Angeles 4 days a week.
Salary Range: $100,000 to $115,000 annually.