Marketing & Content Manager

About Parambil

Parambil is revolutionizing the legal industry by streamlining the review of medical records for personal injury lawyers through an AI-driven platform. This innovation drastically reduces what used to take weeks into minutes, enabling attorneys to focus on critical medical facts to build stronger legal cases. Trusted by leading personal injury law firms and major enterprises, Parambil experienced a fivefold increase in revenue and clientele in the past year. Backed by $8 million in funding from prominent investors and led by founders with backgrounds in consulting, medicine, and computer science, Parambil is a nimble, technically advanced team based near Grand Central in New York City.

Role Overview

The Marketing & Content Manager will spearhead the strategy, creation, and execution of Parambil's online presence through diverse marketing content. This involves content production across social media platforms, video, photography, SEO, and website management. Collaborating closely with the CEO and Chief of Staff, this position oversees the content that shapes the company's brand, ensuring consistent, professional communication geared toward litigation firms.

Responsibilities

• Create and edit video and photographic content including podcast highlights, events, customer stories, and product features.
• Develop and implement a content production schedule aligned with marketing objectives.
• Manage posting and planning on Instagram and LinkedIn, while maintaining a professional brand appearance.
• Maintain and update web content via Webflow, including blogs, landing pages, and product announcements.
• Ensure a consistent posting frequency of 2–3 times weekly on relevant channels.
• Optimize SEO and generative AI search strategies to enhance visibility in both traditional and cutting-edge search tools.
• Develop customer testimonials and case studies to increase trust and validate Parambil's impact.
• Maintain brand standards across all external communications and marketing materials.
• Execute paid social advertising campaigns, including platforms like Meta.
• Create sales enablement materials such as one-pagers, presentation decks, and battlecards in partnership with sales teams.
• Coordinate with go-to-market and customer success teams for aligned messaging and content creation.
• Fully manage the CEO's podcast production, from planning and guest coordination to editing, publishing, and promotion.
• Support organization and marketing for client and industry events as needed.

Who Should Apply

• Those with experience in social media marketing, content creation, and paid advertising.
• Individuals capable of quickly mastering complex products and industries, particularly litigation.
• Proficiency in video editing and comfort with behind-the-scenes content production.
• Bonus points for experience in podcast production, event planning within professional services, or marketing aimed at legal or medical audiences.

Significance of the Role

This role ensures Parambil resonates effectively with litigation firms by fostering credibility, specificity, and strong relationships through a targeted brand presence and active participation in key industry events and conferences.