Ecommerce & Digital Marketing Coordinator

About Nine West

Founded in 1978 and named after its original location at 9 West 57th Street in New York City, Nine West is a prominent brand with over 40 stores nationwide in Australia. It is renowned for trendy footwear and accessories, exceptional service, and an engaging retail experience.

As part of expanding digital operations, this role supports a range of leading footwear brands across multiple ecommerce websites and online marketplaces.

Role Overview

Reporting to the Ecommerce & Digital Marketing Manager, the coordinator will assist in implementing the ecommerce and digital marketing strategies across various brands and channels. Collaborating with internal teams and external partners, the role ensures digital platforms are engaging, accurate, commercially driven, and focused on customer experience.

Key Responsibilities

• Manage weekly product launches across websites and digital marketplaces.
• Maintain and enhance product data such as descriptions, images, pricing, and content to ensure consistency and timely publication on ecommerce platforms.
• Organize and coordinate promotional activities across websites, marketplaces, and other digital channels.
• Merchandise websites effectively to boost user engagement, conversion rates, and sales.
• Track website performance, product availability, and customer experience to identify improvements.
• Analyze trading data and prepare weekly ecommerce performance reports.
• Assist in planning and executing digital marketing campaigns across various channels.
• Monitor campaign results and suggest optimization strategies.
• Prepare marketing briefs and manage digital asset coordination with stakeholders.
• Support the rollout of email direct marketing (EDM), website content updates, and digital campaigns.
• Research competitors, industry patterns, and emerging digital marketing trends.
• Work collaboratively across departments to produce compelling online content, successful product launches, and commercial initiatives across brands.

Candidate Requirements

• Prior experience in ecommerce, digital marketing, or online trading roles.
• Strong knowledge of ecommerce platforms, online merchandising, and digital marketing strategies.
• Proven skill in managing product data and promotional campaigns on ecommerce channels.
• Exceptional organizational skills with close attention to detail and multitasking ability.
• Analytical mindset with the aptitude to interpret data and uncover business opportunities.
• Excellent verbal and written communication capabilities.
• Experience in retail, fashion, or footwear industries is highly advantageous.

Benefits and Work Culture

• Enjoy a 40% employee discount on new products.
• Receive paid leave on your birthday.
• Participate in Puppy Fridays for a fun workplace environment.